subject: Rework Your Business Strategies [print this page] Rework Your Business Strategies Rework Your Business Strategies
If you are tired of throwing out your strategies time after time (or you need to throw out the ones you've got and revitalise your business!), the phenomenally useful book "Rework", written by the founders of 37Signals, offers some of the best advice on business strategy I have seen in a long time consider these five little gems (and there's more Rework inspiration at www.onstartups.com) :
"Great businesses have a point of view, not just a product or service." If you ever wondered where to find your twenty of so points of difference to your competitors, this is a fantastic place to start!
"You have the most information when you're doing something, not before you've done it." The best way to answer your strategy questions is to put your toe in the water and get real customer feedback. Don't just imagine test and measure!!
"Saying yes when you should say no leaves no bandwidth available for the great rather than the merely good." What's NOT in your strategic plan matters more than what is in some ways!!
"The longer it takes to develop, the less likely it is to launch." Quick wins quick wins quick wins are the key to getting traction and profits quickly. I launched a product for BlissTribe before I had a website I was testing the BlissTribe concept and playing with ideas now I know it has great legs and is worth putting lots of time into!!
"A business without a path to profit is a hobby." This is my favourite I see this happening every day with new businesses the funny thing is an hour or two spent on developing your business model (ie the plan of where your profits come from) will solve it!!
If you want some different perspectives on Accelerating Your Business strategically, the next Revive Playshop is for you. 21 June 2010 in Brisbane, Australia miss it and you'll miss out on insights that will make your business more profitable than you can imagine!!
