subject: Get The Most From Seo Packages [print this page] Everyone wants to be at the top when it comes to search engines. For this reason, SEO has become the single most important part of internet marketing, especially when it comes to Canadas MSPs and VARs. The result has been an increase of providers of SEO packages who have learned how to change company websites to make them more profitable and to drive the volume of traffic they receive.
Unfortunately, when choosing a provider many businesses just look at SEO Pricing. How much will they pay for SEO packages? Because the field has become so competitive, choosing a provider based just on how much they charge isnt a good idea. You could end up with someone who is just looking to take advantage of you.
Fortunately, for you there are some ways to determine whether or not the person you want to hire is a real, reputable provider or a fraud. One of the biggest ways to determine someone who is not quite telling the truth is to ask them if they can guarantee top rankings. If the answer is yes, run in the other direction. Only the search engines, themselves (Google, Bing, etc.) can guarantee any type of rankings.
If a providers motto is top rankings in two weeks, do not hire them. SEO does not take two weeks. As a matter of fact, SEO can take months and years, and is generally an on-going process. There is no finish date. A trusted company will stick with you for at least a month (the time it takes to show any type of growth) and possibly much longer to continue analyzing your website and making the necessary changes to get results.
SEO pricing can also help you determine an upstanding provider from a not so trustworthy one. If the rates seem too good to be true, they probably are. The old phrase, you get what you pay for can be related to any business, even SEO. You also want to stay away from anyone who employs black hat SEO. What is black hat? Its the use of unethical SEO practices to get higher rankings. Stay away from this, as it can lead to punishment from search engines.
When your provider wont tell you exactly how they are optimizing your website, you probably will become suspicious and you should be. You have the right to know exactly what is being done to your website. Also, if your provider cant explain his or her techniques to you in a language you can understand, be wary. A good provider should be able to tell you exactly what he or she is doing. If they are using big SEO words you have never heard before, that could be their way of hiding their own lack of knowledge.