subject: The Dollar Store Merchandise Shoppers Need [print this page] The Dollar Store Merchandise Shoppers Need
Many of those who want to know how to open up a dollar store really have no idea of the specific dollar store merchandise shoppers need. They lump everything together and incorrectly assume all they must do is locate dollar store merchandise, put it onto the shelves, and somehow it will automatically sell. If only the situation were that simple. In today's marketplace shoppers know what they are after, and how much they are willing to pay. Their shopping starts with the products they need; the products they must have.
Then they will often move on to consider the items they want. However if there is a decision between a 'need' and a 'want' the need always wins out. In this article I present some of the specific products your shoppers need. These 'must have' items are required. You must carry them in your store. As those who know how to open up a dollar store recognize, you must never allow them to run out. In fact the penalty for allowing out-of-stock conditions to occur with these products is often the loss of a customer.
Household cleaners
Many specific products fall into this category. Dishwashing soap, automatic dish detergent, laundry detergent, and a variety of kitchen, bathroom, floor, wall and other cleaners are included.
Health and Beauty
Hand soap, shampoo and conditioner, hair gel, hair spray, deodorant, and other personal care items are included. Don't forget toothpaste, mouthwash, toothbrushes, and other oral hygiene products. This is a big category with many items that shoppers must have.
Household paper products
Paper towels, lunch bags, bathroom tissue, and facial tissue are all included.
Grocery items
If you begin to carry grocery items in your store shoppers will soon come to consider them as needed items from your store. As you broaden the offering, shopper expectations will grow as well.
To your success as you learn how to open up a dollar store!
