subject: Video Blogging is Next Generation Marketing [print this page] Video Blogging is Next Generation Marketing
Vblogging is becoming more and more popular on the internet. Once you purchase your HD camcorder you may want to consider starting your own video blog. The fact is, blogs are old news, and blog authors are fast finding that they can no longer be heard above the background noise
Best of all Video marketing do not have to be a professional, to deliver highly useful and persuasion video in a short time, all you need is a camcorder and a PC or Laptop and Internet Connection and you are on your way.
As a videomakers, you have a tremendous advantage. As the written word spirals round the bloghole, video blogs are becoming hugely popular, appearance everywhere from the Tunes store, on traditional blogging sites, and on most major online media outlets, Most vlogs take the form of a elementary piece to-camera lasting between 2 and ten minutes, and they tend to offer a little more content than the average blog
Think of it this way, video consumes more of your audience's bandwidth, so you owe them more than just the usual blogger's navel gazing . Pick a subject rather than just free associating, Write a script that says what you want to say in a pace, pointed fashion, and choose a backdrop that suits your subject. Start with a punchy script-every line should make a point, or at the very least set the tone for the point to come a line later, Trim your script to remove redundancies it's better to write a two minute script that people watch than a ten minute one that gets turned oft two minutes in, When you print your script, use a large, double-line spaced layout with the right margin set about two thirds of the way across the page.
This will look strange, but there's a funny psychological trick to it-on average, when your eyes make it two thirds of the way along a full line you'll subconsciously start reading the line below it as well. This is almost unobtrusive when you're reading a book, but incredibly distracting when you're trying to read lines of dialogue aloud. Reading your lines , to relax your eyes ,have your script just above or below the lens of camcorder as if viewing a magic-eye puzzle. This means you will be looking directly into the camera . This is vitally important as it stops you from ever looking away from the lens It doesn't matter who you are or what you're talking about if you break eye-contact with the camera, you will look shifty Not only do you need to avoid looking shifty, you also need to avoid being dull.
That's not meant to sound rude, but the effect of a microphone, digital processing and a computer speaker system will all meld to rob your voice of its normal inflections, Speaking normally into the camera will result in a painfully flat, dull delivery lively you think you need to be, Pick key words in your script and fling them out whilst rolling yours, not quite looking to be a scenery chewing do need to over-egg the pudding a simple trick is to put a big smile on to talk it not only looks engaging, but face into a shape that makes re expressive too.
Sites such as iStock, and Image Source offer royalty free footage of any number of subjects at amazingly affordable prices, while promotional image libraries such as those found at GamesPress or lmage.net often provide promotional footage crucial to their industries for free as long as you register and agree to their terms of use, Having green screened your edited vlogs over your chosen backdrop all that a remains is to get it online. Thanks to the unbelievable development and back- longer any need for amateur videomakers to go to the time and expense of setting up their own streaming account with a specializer site, Instead, take time and use all tools which are avaiable to you on Youtube , Once the footage is uploaded, click the Embed' button on the bottom right of the YouTube video window, and copy the embed code. This string of basic HTML makes it even easier to add videos to your blog than it is to add photos Instead of faffing around with upload boxes, you only need to create a new blog post on BlogSpot or Wordpress, then paste the entire string into it, YouTube and the blogging software will do all the work for you, and what was formerly a text based format will now contain your video blog in all its glory, You can even alter the display size and bordering of your video by clicking YouTube's grey cog icon
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To have your own video blog all you need is HD camcorder and a computer with video editing software installed onto it . The Flip camcorders is the #1 used digital camera used by Social Media Gurus. able of shooting decent quality footage. including recording in H.264, that is normal to all The Flip camcorders.
The added YouTube software and new Ultra version of the camera make this a perfect choice for easy video creation .
The Flip comes with the FlipShare software, which gets a new name and some great features. It allows you to organize, edit and upload videosto YouTube, MySpace, orAOL Video, andshare them via e-mail. You can also use it to add music and title and credit sequences to your videos. Pure Digital (the company behind the Flip) says the new software features an easier-to-use drag-and-drop interface and is compatible with both Mac and PC It's compact and plugs right into a USB port in your computer to instantly upload and edit videos.
