subject: Internet TV faces an uncertain future before the shock line TCL-TCL Group, Internet TV - Network Appliance Industry-hc360 HC [print this page] Internet TV faces an uncertain future before the shock line TCL-TCL Group, Internet TV - Network Appliance Industry-hc360 HC
In the global Financial Crisis causing havoc, TCL to produce a plain semi-annual report, revenue more than 17.5 billion yuan, less than 100 million yuan net profit, profit margin less than 0.6%, described as "bargain-hunting." Meanwhile, less than 2 months, three executives have left, waiting for a breakthrough strong Internet TV Business will again be charged to offensive of the domestic market is rough in the front line TCL. Revenues of more than 17.5 billion yuan, profit of less than 100 million yuan. TCL Group (000,100) in the first half performance worthy of "dull" to describe the word. Nevertheless, compared to losses of many newspaper companies, multimedia or main income of the firm TCL chairman Li Dongsheng made a sigh of relief, overseas M & A haze of losses and financial crisis seems to have dispersed from the TCL head. However, TCL Communication's loss, and communications industries, Home Appliances Industry's revenue problem still exists. Mr. Li in the previous interview, the issue of communication business losses due to the strategic adjustment of the financial crisis. However, recently more than TCL executives within the Group changes, and TCL Internet TV Cheng Beigao these two things seem to imply, TCL road to recovery will not be smooth. Return to domestic business focus Six months Sell Income of 17.579 billion yuan, net profit of 98.91 million yuan, which for the current emphasis on "sound management" of TCL, no doubt a satisfactory answer sheet, but for a public company, such a performance may be more appropriate to describe with plain water. 8 18 , TCL Group (000100.SZ), TCL Multimedia (1070.HK) and TCL Communications (2618.HK) released almost simultaneously in the first half 2009 results announcement. TCL Group closed the first half of 17.579 billion yuan camp yard, its subsidiary TCL Multimedia in the first half operating income of 11.391 billion Hong Kong dollars, net profit of 143 million. TCL Communication's results are not satisfactory, on revenue of 1.3 billion Hong Kong dollars, loss of 39.5 million Hong Kong dollars. Not difficult to see, TCL Group, in the first half of the performance depends mainly on multimedia business support, according to Li Dongsheng said before, TCL in the fourth quarter of 2008, the focus has turned to the domestic market. "Financial crisis, overseas markets have shrunk." TCL Group, The design and implementation brand management center told Die Zeit reporter, TCL changed the strategy will focus more on the domestic market, but to achieve this performance, it is difficult. In TCL's multimedia business, LCD TV performance of eye-catching. The design and implementation that, despite the financial crisis, the global LCD TV Total market continues to rapidly improve, TCL's LCD TV business is also developing rapidly, the first half of the global LCD TV sales of 2.93 million units, up 93%, well above the industry average. First Capital Securities Research Institute data show that from January to October 2008, TCL LCD TVs in the domestic market share was 8.16%, while from January to May 2009, the ratio rose to 13.13%, second only in Hisense Skyworth. Financial crisis, TCL in the overseas market, particularly in Europe, adopted a cautious strategy, targeting the less affected countries, Germany and the Czech Republic to re-launch sales work, and to promote the LCD TV market in Western Europe . In the North American market, TCL sale Support the work started by the Thomson Corporation transferred to the designated suppliers. In addition, TCL became sponsor of Guangzhou Asian Games, the tentacle toward the emerging markets.