subject: Finding an Indianapolis Web Design Company [print this page] Finding an Indianapolis Web Design Company
Hopefully as a small business owner you have discovered the importance of having a strong, professional looking webpresence. With almost 80% of new business starting with an online search it is very important that your organizations website have a website that portrays your company, products, and services in a professional manner. After all, your site is often times the first impression that potential clients have of your company. This being said making sure your site is visible in all of the search engines is also a very important factor. After all 98% of all clicks in Google go to first page results. So how can you as a small business owner be assured that the company you hire is knowledgeable and skilled? By making sure to ask the webdevelopmentcompany the following questions you can be certain that you will choose a qualified company or individual.
What to ask:
1. What is your personal websites address? Always make sure to take a look at the companies own site. They are supposed to be professionals in the web design industry and thus they should have a site that represents this. If they give you the address but warn you that their site isn't that impressive because they have been busy or haven't focused on it very much then you should look at other companies. Creating a nice, functional site is their business and they should have at least taken the time and energy to demonstrate this with their own site.
2. Can you show me your recent examples of work please? A good Indianapolis web design company should be able to show you several examples of work they have done in the past few months. If the only sites that a developer is showing you are several years old something is wrong. One common thing is for developers to use work from the past when they had different employees or designers. By getting a few examples of their most recent work you can be insured of the quality of site that the current team is capable of making. You should also contact one or two of the business owners from the portfolio to verify that the company actually made the sites and that the relationship between them and the company was smooth.
3. What language or CMS platform do you plan on using for my site? While you might not be an expert on all the different options available, you should at least listen to what they have to say and then ask around to verify that they are doing it correctly. If they say they will be using Dreamweaver, Microsoft Frontpage, or Intuit Websites you should find a new provider. True professionals will not use these auto-coding tools as they know the final code does not rank the site well.
4. What will you do to help optimize my site for the search engines? If the first response you get is, "what do you mean", you should find a different company. Optimizing a site is absolutely necessary in today's world. If you site doesn't get any traffic than its not helping your business. The company should be able to briefly explain some steps they will take to ensure that your site ranks well. They should talk about the page titles, using minimal flash, and having enough relevant content on the site.
By asking these simple questions you should be able to establish the difference between a good and bad Indianapolis web design company.
