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subject: 7 Ways on How Writing Articles Can Explode Your Online Business [print this page]


7 Ways on How Writing Articles Can Explode Your Online Business

Nowadays, the importance of attracting highly targeted traffic to your website cannot be overemphasized. Directing web traffic to your site can be your only means of survival, especially in the competitive world of the internet. For one to rank high through search engines can be quite difficult. Thank God, there is surplus of website promotion strategies you can tap on to drive traffic to your website.

Apparently, there is a wide multiplicity of strategies you can adapt for you to be a successful entrepreneur in online marketing. These range from paid advertising to affiliate marketing. However, most of these techniques require some form of payment. Nonetheless, there are other ways of promoting your website or blog which can increase your web traffic without you spending a dime. One of the best web site promotion strategies you can use is writing article which can be very effective and efficient.

Discover the top seven ways in which writing articles can help explode your online business.

1. Reaching many people

Through article writing and article submission you reach more people which could easily convert to sales in the long run. It would be unheard of for you to write good articles and failing to share them with other people. Sharing your articles with other people makes you popular and you gain visibility online. This can be done by posting your articles in your website or submitting them to other sites such as e-zines and online publishers for free. When you submit your articles to these sites, you give exposure not only to your ideas but also to yourself and your website or blog. All you have to do is simply to include a link to your website or include your information in the resource box. By so doing, you gain some form of exposure as well as free advertising. You are encouraged to submit your articles to popular e-zines and gain exposure through their popularity. Online marketers who find your articles relevant may also link back to you, which could be more advantageous to you and your online business. This results in exploding your link popularity, which is one of the most important strategies in the internet marketing arena. Note that most people are looking for quality information online and by helping them meet this need with your quality articles you end up reaping the benefits of more exposure and higher web traffic which converts into sales and profits.

2. Free Advertising

When you submit your articles to other websites or blogs gives you an opportunity to advertise your website without paying excessive charges. Please note that you should avoid selling or marketing language in your articles. All that you should do is to make your articles informative and useful to your readers. Moreover, by making your articles relevant and helpful to your readers, you are making a good impression for your website, which could ultimately lead to a visit and hopefully a sale. What is important is good quality content in an article and is more effective than a few lines of ad space. This gives you a very special opportunity to pre-sell your product or service to your prospects.

3. Gaining High Search Engine Ranking

You can gain high search engine ranking by simply creating a new web page for your article in your website or blog. You should therefore optimize your article to make it search-engine friendly. Research and use top-ranking keywords and Meta tags that can give your website a high search engine ranking. Search engines will spider through your article and you can gain an increase in search engine ranking. Please note that search engine optimized content is a very effective and efficient strategy to rank high in search results.

4. Increases Link Popularity

Article submission to other sites increases link popularity. All you have to do is to simply submit an article to other sites without forgetting to include a link to your site in your resource box. When these websites pick up and publishes your article, you automatically get a link partner. You are advised to try to get as many link partners as you can. One of the factors used by search engines in determining search engine rankings is link popularity. Make your article more useful and appealing to the reader. This usually leads to more websites willing to publish it.

5. Optimizes your website or blog for improved search engine ranking

Make your site keyword rich so that you can greatly improve the search engine ranking of your site. Keep in mind that keyword density is one of the most important factors that search engines use when determining the search engine ranking of your site or blog. Conversely, you should always offer relevant, useful and relevant information. Don't fall into the temptation of overusing keywords just to gain a high ranking. In most cases this may anger most web surfers. Stick to relevance and quality when writing articles. This is quite useful to your site if you make these articles search-engine optimized.

6. Establishes an Excellent Impression and Reputation

When you write excellent, original and relevant articles, you're not only giving your site exposure, you also create an excellent impression on your prospective customers. You should therefore encourage more people to visit your site and begin to like you. When they like and trust you they can be able to do business with you by establishing a notable reputation through your quality articles. Make sure that prospects see you as an expert in your field and that will finally help you gain more customers who are keen to do business with you.

7. Increases your credibility online through feedback and testimonies

When you stick to writing quality articles certainly, you will receive feedback and testimonies when you publish them in e-zines online and free article sites. Make sure that you record these positive feedback and comments. Use these as promotional material in your website or in any of your marketing and advertising strategies. Your credibility will increase because of these feedbacks and ultimately create a good impression on your prospects and your existing customers. Excellent credibility and trust are likely to help you attract new customers or make loyal and regular patrons out of your existing customers. Quality, original, , useful and relevant articles are significant tools you should make use of to expand and explode your business online.

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