subject: 3 Effective Methods To Boost RSS Subscriptions [print this page] 3 Effective Methods To Boost RSS Subscriptions
RSS feeds are convenient and the best method to be updated about your site, and you should make time to market your feeds whenever possible.
You do have options with your RSS feed, and one of them is to make the full feed available when someone does subscribe to you. You will most likely find that people won't bother to subscribe if you only offer a partial feed. People can quickly scan all of your feed, and they probably like having the option, or control, over what content they want to read. You'll be able to capture a wide audience because subscribers can read just a clip and make a decision, and those who prefer to scan an entire post/article can do that, too. Cast the widest net possible by including the choice to subscribe via email. We recommend the email option because more people prefer email format than RSS feed format. Apparently many people like email more than feed readers, and that is understandable if only from a technical standpoint. Email also makes more sense since most of the world, in developed countries, uses email. And for you, if you're wondering how you'll do this - Feedburner or Feedblitz are popular services.
People love getting something free but also has some decent value, and that is a technique you can test with RSS subscriptions to your site. You can offer people something for free, and it has worked for email list marketing for many years. The only way to find out for sure is to test. You don't have to give away the farm, but it cannot be something cheap and obviously of no value. This is a sure shot way to get quality subscribers that are actually interested in getting updates from you.
Always make the most of your email signature, and we're talking about including a link to your RSS feed in it. Your entire marketing process is a culmination of a lot of bits and pieces that all contribute. Find targeted forums for your niche, and then make good use of signature links by placing your feed link in that space. You should now see why it's important to appease your current and new subscribers alike if you want more of a subscriber list. Use the above tips in creative ways to boost your subscribers and get the results you're after.
