subject: Appco Group plans rapid expansion all across the globe [print this page] Appco Group plans rapid expansion all across the globe
Appco Group, leading face-to-face marketing company, plans rapid expansion all across the globe.
Appco Group, founded by Chris Niarchos, had its genesis in Sydney, Australia over two decades ago and is now based in the U.K and has its presence in 25 countries the world over. The beginnings were in the consumer products industry and now the company caters to different sectors like telecommunications, finance and insurance, charities and fund-raising, energy, home security etc. The tie-up is with the leading names representing these various sectors and these companies are helped out in promoting themselves, their brands, their products and services in the most professional of manners. Promotional campaigns are run for them, with the most innovative of strategies and the most effective of marketing techniques being worked out as part of these campaigns. The company, in addition to providing comprehensive marketing and promotional solutions to its clients, also provides customers with comprehensive shopping solutions. The best of products available in the world market are brought to the customer, right to wherever they are- to their homes and workplaces- and offered to them at the most attractive of prices.
The plans for expansion and potential locations were discussed at the meet of the Appco Group's Board of Directors and Senior Executives, held recently at the luxurious Hilton Vilamoura resort in Portugal. The company's Managing Director Mike Blane says, "The world is changing; we have grown from being in one country, Australia, 23 years ago, to the massive global reach we now enjoy across 25 countries. If we want to expand into even more new territories going forward then we need to adapt. It is not enough that we are a world-leading direct marketing company- if we want to continue to thrive then we need to maintain standards as we grow. That is why we are investing our infrastructure, developing initiatives to provide the best possible support to the Field Representatives who are associated to our network, and taking steps to ensure that we continue to deliver the best possible customer service to our clients."
Seems like it's great times ahead for Appco Group and all the numerous companies that are associated with it.
