subject: Hand Tools Business Under The Financial Crisis, How To Live The "winter" - Hand Tools, The [print this page] Recently, on the global Financial A crisis that coverage from the financial crisis coming, and waves hitting the auto industry chain every corner of the merger and reorganization, bankruptcy plant closings, layoffs and other topics pushed to the cusp, the rest of the world all because of the financial crisis felt tremendous pressure on the financial crisis spread to all over the financial crisis under constant attack, some domestic export-oriented enterprises have to start to seek new breakthroughs, and the difficult transition Hand Tools Companies have begun to find a way out through various channels.
Especially in recent years, with the accelerated process of global economic integration, China Hand Tools Industrial tool industry has gradually become the main force in the world. In terms of global tools Market Or in the Chinese instruments, hand tools, the application of the wide demand for large beyond imagination, hand tools are widely used in Vehicle Maintenance Industry, with the last two years the rapid increase of automobiles, automobile aftermarket automotive repair market, particularly increasing temperature. Data indicate that, in terms of car ownership in China, has exceeded 35 million, of which break through 18 million private cars, the last 4 years accounted for 60% of new vehicles. In general, car service in vehicles between 4-9 years the market is the largest, in accordance with internationally accepted argument, car after-market profits generated before the market comparison with the relative ratio of about 7:3, In the automobile industry chain, market-generated profits after at least more than before the market more than doubled. From Sell Profit perspective, the foreign car market in the mature, 50% to 60% of profits are generated in the service area. China's car market will show a geometric after a blowout by inference to the 2010 market will reach 300 billion yuan or more. While the global demand for hand tools will greatly increase the number of developed countries demand for hand tools will be an annual increase rate of more than ten per cent. Hand tools are labor-intensive industries, as the hometown of hardware tools Yongkang, the traditional competitive advantages by virtue of low cost, hand tools became the gathering place. But this year, this seems no longer open. With some time ago of raw materials (steel) prices skyrocketing, once connected to the financial crisis emerged, making hand tools, enterprises are facing difficulties, in this case, as the export-oriented enterprises hand tools How to Win , through the cold, "winter"?
1, technology and innovation as a breakthrough
Facing a difficult situation, we should take scientific and technological innovation as a breakthrough. In enterprises with a number of hand tools to communicate, technological innovation has become the consensus of all enterprises, since most enterprises in the domestic hand tools were mainly low-end products, or OEM to OEM, high-end products and brand products will remain in Europe and America dominated state. Hand tools, and because profit margins are in the compression, reducing the space in lower prices, companies rely on price competition is difficult to establish core competencies, should explore new Developing Road. It is understood that many hand tools of technology companies increased investment in the development of new products with high technological content, product differentiation will be the development of long-term solution as the company to seek new market demands and create new growth. Therefore, to survive, technological innovation imperative.
