subject: Social Networking and Your Home Business [print this page] Social Networking and Your Home Business Social Networking and Your Home Business
Social Networking is extremely popular right now. It brings worlds together with a few mouse clicks and a keyboard...or even your phone! We can build friendships with people thousands of miles away. Social Networking is also something that can also be beneficial for businesses.
Tips to Use Social Networking for Business
Twitter.com. Twitter is one of the most popular forms of social networking. It is like having an IM with the world. You can use Twitter to promote your business, self or service. The key though is to be active and unselfish. You cannot make it all about you. Relationships must be built. People on Twitter are like the rest of the Internet world...they despise spammers! Do not DM links or self promos. Save that for your live tweets. I would suggest 1 self promo tweet for every 7-10 non business tweets.
Ning and others like it. Ning.com is a social networking platform that is usually categorized in different niches. For example, you may find a network for writers. Writers will go there and discuss their crafts and share what they are doing. The cool thing about places like ning is that each "member" of the network gets their own page. On their page they can have links and other self promoting things for their business, product or service. Members also have their own blogs that other members can come and read. Again, you must be careful not to be labeled a spammer. Join the community and build relationships. Stay in your niche and never make it all about you.
Facebook. You can get similar results with MySpace. However, for a more professional look and mature audience, Facebook is the best choice for business promotion. Create a personal page and be sure and add your link. Find people you know and people to network with. You can also create a page specifically for your business. Facebook is another way that you have a platform to promote you and what you do. As with anything though, do not be a spammer. Build relationships.
Blogging. Blogging can also be a form of social networking if you are doing it correctly. You can use your blog to promote what you do 100%. Make it interesting and fun though. Build friendships with other bloggers. Link exchange. Comment....no spamming...actual involvement type comments on other blogs. Before you know it you will build a readership and clients for your business. Bloggers are very loyal to their own. If you do it right and make it less about you and more about building relationships, you are more likely t find success with blogging.
There are also various linkage sites and many more ways to get in the world of Social Networking. Google it. The point is to get involved. Participate and build relationships. Oh, and NEVER spam.
One last thing I would like to mention...all the social networking types listed above is FREE! You can join free and start your own for free. F-R-E-E! What better way to promote your business, product or service?
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