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subject: CEOs focus on home appliance innovation leading enterprises - Dong Mingzhu, Li Dongsheng - HC network appliance industry [print this page]


CEOs focus on home appliance innovation leading enterprises - Dong Mingzhu, Li Dongsheng - HC network appliance industry

Independent innovation of enterprises require significant upfront investment, does this mean that consumers spend more money to buy high-tech products. This issue appliance products, the more meaningful questions. In two of the country, the President Dong Mingzhu Gree and TCL Group Chairman, Li Dongsheng, President of independent innovation of enterprises have something to say. Dong Mingzhu appeal, government procurement, product innovation should be tilted. And Li Dongsheng said that appliance companies make products more cost-effective innovation will not allow consumers to "pay the bill."

Dong Mingzhu: The core of government procurement should be cost-effective

About promoting independent innovation of domestic enterprises, Dong Mingzhu appeal, government procurement, product innovation should be tilted. "We are keen to promulgate the relevant national policies, to support national enterprises with independent intellectual property rights."

Linked to the central air-conditioning industry, she pointed out that the national government agencies, major national projects, large-scale monopoly state-owned enterprises, local governments and relevant departments to central air conditioning centralized procurement bidding process, even if the price of central air conditioning national brands than foreign brands lower one-third of these units still tend to focus on the procurement of foreign brands. If in November 2006, the city authorities of Land and Resources Bureau of Procurement Central air conditioner, the import requirement for the original brand, clearly exclude domestic brands.

She writes proposals to be submitted, through government procurement policies to support domestic industries, is a common practice around the world. Although the United States has signed such as the WTO "Agreement on Government Procurement", but the U.S. government procurement, only 10% is for foreign. But this is conducive to independent innovation products become bigger and stronger way, but difficult in practice in China, now that some proportion of local government procurement of foreign products as high as 90%.

She pointed out that the key and core government procurement should be able to purchase the best quality products, and not to domestic or Europe and the United States, Japan and other foreign brands as the measure. Other hand, many foreign brands are now actually in the country's rural OEM production, quality can not be guaranteed, and maintenance costs are high, also enjoy many tax benefits.

Li Dongsheng: Independent innovation will allow consumers to "pay the bill"

Li Dongsheng that the enterprise is the most important innovative country carrier. He said: "For Chinese enterprises, from the products, technology, design, business concepts, systems processes, the need innovation." He specifically mentioned the concept of innovation management as important as technical innovation. "Like Dell, its success does not lie in technical innovation, but in business concepts, systems of innovation, they created an efficient business system."

Enterprise technology to innovation and investment is bound to advance, then prices will rise? Consumers want to do this, "pays the bill?" Li Dongsheng, said "This is just the opposite": technological innovation, consumers will be able to enjoy high quality products. "Phones, TVs, digital cameras, these products have been in the innovation, the price is cheaper. It is because of technological innovation, and to improve the product's cost-effective, more in line with consumer demand."

Why can not allow products into technological innovation increase? He further analysis, technology development and innovation in large enterprises will have an irreplaceable advantage. "Out of the pursuit of greater profits, large companies willing and able to do something new into the future, from out some money investing in the future." He also examples, such as liquefied coal and other new energy sources, requires a lot of pre-funding and if successful returns is substantial, so large enterprises willing to take risks for early input.

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