subject: R2b Sales Tips (retail To Business Sales) [print this page] Retail to Business (R2B) has become a significant buzz word in nowadays's corporate world.
R2B merely means that acquiring business customers from a Retail location, and, when stated that quickly it sounds terribly easy. Unfortunately, the reality is very few organizations seem able to provide their Retail employees with either the tools or data necessary to amass business customers.
Most websites centered on B2B sales fail to include help and advice for R2B reps who want to enhance their skills. So there really is not a lot of help out on the globe-wide-web.
If you are a retail sales person who desires to increase the quantity of corporate liable business you acquire every month, my recommendation is to shadow somebody in a true B2B position. This can be a great means to determine, first hand, the main distinction between retail and outdoors sales. In a very retail setting customers walk in to work out you, whereas the skin sales reps have to invite themselves into the customer's facility.
The quantity one reason retail sales folks fail to form a successful transition to a B2B position, or to drive company liable traffic into their stores is their inability to make successful cold-calls. Thus, if you want to B2B job, or would like to drive company liable business to your retail location - focus first on developing your telemarketing and cold-calling skills.
In some ways in which you need to forget what you have got been taught concerning operating in a very Retail environment and pretend you're a "rookie" B2B rep.
Keep in mind, other than generating a lot of commission and helping your location achieve its goals, developing a talent for selling to business customers makes you a lot of marketable and typically leads to advancement to an outdoor sales position.
