subject: Why Sarkozy Appliances To The Countryside Tm To Age Alone Was Left Out? - Bringing Home Appliances, [print this page] "After Appliances to the countryside "After Appliances to the countryside
Information system statistics, as of December 31, 2009, registration of manufacturers through information systems accumulated more than 9245.05 million units shipped, shipping amount over 1627.53 billion. "This year on January 18, the Ministry of Commerce Information Management System home appliances to the countryside home appliances to the countryside in the dissemination of the progress of work across the country. However, as of April 18 in the first quarter results of home appliances to the countryside is still delay announced.
"This time last year, departments will be on the topic of every meeting is the home appliances to the countryside, but now we are no longer referred to the basic home appliances to the countryside of things, but rather put more thought on the new products promotion, promotion body, and this is the main theme of the current business. "There outspoken head of household electrical appliance enterprises related.
Not only that, the policy gradually fading in the countryside home appliances home appliance business, while their line of sight, and now appliances
TM to Policy did not start as well as the promotion of household electrical appliance enterprises respected. So, home appliances to the countryside, trade-Why two policies were gradually left out of appliance?
Two policies to promote status quo is no longer popular
In States United States , Suning and other home appliance chain stores, high-profile advocacy of home appliances over the same period last year, the policy has now to rural areas is difficult to find a trace, and in the wide 100, friendship, comprehensive stores, household appliances to the countryside of the publicity slogan is to be withdrawn early and replaced most of the is a new listing of manufacturers and price promotion information.
"3,4 months of this year's focus back to the new listing period, while this time last year, household electrical appliance enterprises to promote new areas in the most relatively cautious." Appliance industry observers have pointed out that, unlike last year bringing home appliances policies to promote full swing, now in the rural market, home appliances to the countryside of the heat is gradually dissipated.
Moreover, since late January this year, the Ministry of Commerce Information Management System home appliances to the countryside also has yet to update the progress of the work of home appliances to the countryside, so that the promotion of home appliances to the countryside the most recent data is still locked in shipments 162.753 billion yuan,
Sell The amount of 69.257 billion yuan.
Similarly, in consecutive blowout sales at the same time, household appliances TM to let a lot of
Air conditioning Manufacturers are physically and mentally exhausted, even though the latest data from the appliance TM to show that sales of home appliances TM to 36 billion yuan has been a breakthrough, setting a record high, but air conditioning is responsible for business-related grievances to the press a large inverted " Unlike
TV , Refrigerators, washing machines, computers, air-conditioning products TM to the difficulty is undoubtedly the largest and one air removal more difficult, on the other hand, transport is relatively trouble dismantling and air conditioning products. "
Are directed at industry, trade-in now has become vendors
Price war A gimmick. A home appliance store in Guangzhou, promotional advertising, the consumers can easily discover, now primarily for the domestic home appliance enterprises TM to a wide range of policies to be applied to the body of foreign brands, such as "
LG Full HD LCD TM to discounted price of 4,919 yuan. "
Appliance manufacturers attitude shift the focus of significant
"Including home appliances to the countryside, trade-in household electrical appliance enterprises such policy has been left out and the export environment is now the market is getting warmer and the first-tier cities are inseparable." Appliances observers have said the one hand, the rural market too broad, too, is not conducive to household electrical appliance enterprises concentrated firepower to attack, on the other hand brought TM to apply for the issue of subsidies have left many household electrical appliance enterprises headaches.
Public information, the first quarter of this year, China's foreign trade value of 617.85 billion U.S. dollars, up 44.1% over the same period last year. Exports 316.17 billion U.S. dollars, up 28.7%; imports 301.68 billion U.S. dollars, up 64.6%. Which exports household appliances enterprises the situation turns for the better, mainly due to the global economic rebound, the demand to restart the procurement and customers become more daring and so on.
