subject: Send Massive Traffic to Your Website by Article Marketing by:Alex Scopas [print this page] Article marketing have existed for a very long time, it is a way for people/ business to reach out to readers with contents. In recent years, there is an increasing trend of internet marketers using article marketing as a way to get traffic into their website.
How It Works - How article marketing works is that, you write an article about your business or topic, and in the article you include your links to your website and a short write up about your self.
Article marketing allows you to get more backlinks (links that point to your website), which helps to increase your website's ranking in search engines.
It also allows you to position yourself as an expert in the particular field.
Drawback - The only drawback of article marketing is that many people are misusing it, posting useless or only promotional information in the articles. You need to stand out from all the useless information and articles.
Writing Contents - If article writing is not your forte, you can hire people to write it for you, Script lance, or you could buy articles with free rights to rename, or edit.
Engaging writers for you may be the easy way out, but there are some limitations of it. Some of which are; that the articles written may not be original. It may be taken from other contents. Also is that the requirements of the language and writing style may not be easy to convey to them, thus you may find some difficulty in controlling these factors.
Buying articles with rights to edit may cost a little, but you can choose which article you want, to suit your business or topic. Articles with rights are also good in the sense many comes with rights for you to sell it. You can rename the articles and edit them to add your own links.
Using Article Marketing Effectively - For a more sensible way of marketing your articles, you should submit your articles to article directories. It is not a smart move to only add it to your website or blog. Some of the more popular article directories are ArticlesBase.com and Ezine Articles.com.
To sum it up, it is very important for you to provide good and useful information to your readers if you want to be successful with using article marketing to power your business. If the reader to your article finds that the information in it is very useful, they will be more than willing to stick by your website to learn more from you.
There are many articles directories around. By submitting your article to all the different will increase your article exposure and also increase the numbers of back links to your website.
But one thing to note is that is you have too many similar articles in many different directories, it will consider it as duplicate content. And Google will reduce its ranking appropriately. You need to submit different articles to different directories.
Some help for you is articles submission software. They help you to automatically submit your articles to the different directories around. It is important that you get one of these software as it will save you alot of time and effort. Thus you can submit more articles!
