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subject: Should I Create A Blog For Seo Purposes? [print this page]


As an internet marketer, your major concern and work lies on getting adequate traffic to your website. There are a lot of internet marketing tools to use for this purpose. However, combinations of many of them tend to be more effective. One of the highly valued tools is blog. Short for web logs, creating a blog will not only serve the purposes of rich content logs where search engines will frequent for requests, but will also serve a major purpose in Search Engine Optimization.

Let us take an in-depth look at SEO. It is a function of offsite and onsite factors. Your sites are ranking for good content and linking. Blogs will help increase offsite ranking that will improve the search engine results of your site. Also, it will definitely improve what the search engines will find on your site. So it is a two way function.

To help improve your onsite ranking, a blog presents a very good method through which you can keep updating your site with informative and original contents. This kind of content is the reason search engines exist to serve their users with. They will crawl through all your pages indexing all your site contents and bringing the right users for answers to their search requests. This is a very important factor; a blog helps you to have considerable linking to your site. It provides you with the right limitless opportunities for internal linking structures which are still one of the major factors considered in SEO. The consistent updating of your site through blog and the effective internal link building are the onsite benefits of keeping a blog.

A great blog post serves as bait for link building on the internet. Webmasters who come across it will not possibly resist the urge of establishing a link, having understood the impact such post will have on other marketers and users as well. This remains a major offsite SEO factor. You can't just step out and ask other site owners to allow a link back to your site. But even if you can, having a great post on your blog is a quiet way of doing it and attracting even the other credible great sites and blogs to give you a link. Building back links is important for SEO purposes and blogging is one of the major internet marketing tools. It can be used to achieve massive links within a short time.

by: Scott P Gallagher




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