subject: Corporate Gift Giving [print this page] Companies all over the world order gifts for their administrators and employees throughout the year in what is known as corporate gift giving. The corporate gifts are not limited to just current employees. In fact, many businesses hand out these gifts to former employees, current clients, previous clients, future clients, other businesses and partner companies. Businesses have been practicing corporate gift giving for decades once they found out how important and effective the process actually is with their customers and other companies in their industry. Corporate gifting is an excellent way for companies to create partnerships with other companies within their industry.
Corporate gifts come in a variety of different forms including the following:
*Any item that makes a good impression with customers, employees, and other companies
*Any item that can be branded with your company logo and colors
*Any item that will make a unique impression on others
*Any item that can create a bond between your company and whoever receives the gift
*Any item that can help an impersonal company appear to be personal with clients, employees, and other companies
Corporate gifts can be any item the company wishes to mass produce, brand with their logo, and give to employees or clients. Most companies will issue their employees briefcases or laptop bags with their individual name on it and the company name on it. Other types of corporate gift giving include a company rewarding their most tenured employees when they hit specific milestones of employment. For instance, employees who have been with a company for ten, twenty, thirty or even forty years will receive a certain gift at each level. The ten year level could be a laptop bag. The twenty year level could be a television. The thirty year level could be a computer and the forty year level could be a gold watch engraved with the employee's name, the company name and the employee's years of service.
One of the most common forms of corporate gift giving is a corporate gift basket. A corporate gift basket is full of food, whether perishable or non-perishable items, that is given to employees or clients or other companies. The gift basket does not have to come in a basket, even though most of them do, but can be handed out in tins or other types of attractive containers. Gift baskets are very popular these days in offices where the higher ups give out gifts to their employees for various birthdays, holidays, and anniversaries.
Corporate gift giving is such an important part of the business world today, especially since acquiring customers and keeping them for a prolonged amount of time is so difficult to achieve. Even small corporate gifts such as pens, t-shirts, and hats can make an impression on customers and employees alike. The gifts do not have to be extravagant at all for them to get the job done. In fact, what matters the most is the message sent by the company when giving the gift.