subject: LCD Advertising Screens Utilized In Digital Advertising [print this page] LCD Advertising Screens Utilized In Digital Advertising
Digital signage is a massive emerging market that is set to skyrocket and is one of the growing markets that has not been affected by the recession.
Why is that you may ask? As you can appreciate every business no matter how large or small needs to advertise their products or services to increase sales, but compared to old fashioned ad methods such as printed posters and flyers, digital advertising is instant well almost.
Fresh content can be produced easily using easily accessed free software on the Internet, then all that the user has to do is to drag and drop the content on to a media card, then put the card into the LCD advertising display,locking the media player compartment and then switching on the large LCD display to access the on screen menu, from here you can control every aspect of your digital advertising campaign.
The menu allows you to call up the content in the order you want, you can select the dwell time of each image, the transitions between each image, rotation of video and including MP3 audio.
You can even set the screen to power up at a pre set time, ideal when the shop is about to open and power off when the store is closed, so once the media is in the player and you have configured the menu up on screen you can walk away and the LCD advertising screen will run the same content all the time, until you change the content and this is easily achieved by using a USB drive. Once new content is created, save it to the drive and go to each screen and insert the USB drive into the connector on the media player and the content updates.
These LCD advertising displays come in a range of sizes from 46" up to 72", these are one of the most cost effective and simplest ways to have a digital advertising solution.