subject: Digital Signage - Is It A Get Rich Fast Market? [print this page] Digital Signage - Is It A Get Rich Fast Market?
Digital signage is huge and developing every day, but is it a get rich quick industry? Where else apart from the stock exchange (but based upon it's past record) would you invest $2500 and get a return on your investment in less than 2 months?
Company owners and entrepreneurs have always gambled and taken risks, however the technology market is one that has probably made more millionaires. Now with dynamic signage no matter if it is for inside or outdoor use, if you deployment is right you will have almost instant profit.
For example, if you own a hotel and in the reception area placed a floor standing LCD advertising display, displaying information on your business, then you could charge other local businesses to advertise, with costs ranging from US$200 for a half minute spot per month, now imagine if you had 20 companies eager to market on your hardware, every month you would turn over US$4,000 (20 x $200), the hardware would cost you any where from $2,500-$3,000 and you could even charge extra to create the content and then outsource it making even more money.
Based on this information for an initial investment of a maximum of $3,000 you will create an extra revenue stream and after the initial month you will be in profit to a tune of $33,000 per year, and as a by product, you get zero cost dynamic ads for your business.
Digital signage is not a get rich fast sector, as you can appreciate it has taken a lot of investment and time to get to the current point we are at now, but where will it take us from the interactive, gesture recognition signage solution that is just developing.
The same return on investment can be achieved with a group of digital posters and can be located in elevators also named DEP (Digital Elevator Panels).
Like all business we have to invest for our future.