subject: China's first legitimate game download platform has been a strong start - Online Games - Toys [print this page] China's first legitimate game download platform has been a strong start - Online Games - Toys
Legitimate software in China's largest online digital distribution service and its digital rights management technology Star supplier held a press conference to launch China's first genuine single game download platform. The platform will provide game publishers and players a comprehensive product line of genuine game download service.
At the Star focused on creating digital game download platform for genuine "all stars" attitude on stage to bring the industry no small surprise. Digital Star combined the world's top supplier of digital encryption technology SONYDADC and the first portal Sina, was successfully constructed an "all-star" type of industrial chain. The beginning of genuine download platform debut single game on the market and become the most popular players talk of a "star" platform.
Liu Jianhua, CEO of participating in the deal with Digital Star Digital Star's stand-alone game download platform, said that "Figures Star game in China, the first to build genuine download platform for all publishers is to provide an efficient platform for genuine public. Therefore, integration of resources in the industry, and partner choice, insist on excellence. "can be said that the online sale of advanced models and powerful force industry consolidation is the number of stars of" All-Star "eventually turn it into a genuine platform for the real driving force.
Single game industry is at a low ebb, on the one hand, the traditional box model available in the network to download, trial experience on consumer and store location restrictions under the influence of multiple factors such as seem weak follow-up, on the other hand, single player game the demand for quality games is still very strong, the stand-alone game industry demand and market space appeared contradictory imbalance eventually restricted the size of stand-alone game development and sales growth. Strong demand for single game developers, the marginal benefit and the shrinking of the paradox is precisely reflects the soft underbelly of the whole industry chain is the distribution channel for piracy shielding capacity and convenient power consumption, lack of support, digital download platform of genuine Star Online Integrated thinking is this as a breakthrough, the game sales and consumption of fast forward to the online era, through the redefinition of the channel models support single game revival.
This sense, the number of Chinese Star presents the first games download platform for genuine cooperation is not so much the appearance of a new channel model, as it is a prelude to reconstruction of the value chain. Therefore, they have anticipated the emergence of online sale mode for stand-alone game that a "second golden period" of hope.
The platform by the supplier, digital rights management, on-demand download and use such links constitute the final game a complete line of genuine consumer and copyright protection chain. At the same time, on-demand access, flexible payment, encryption and digital copyright online download channels to bring new industry value chain and consumer experience, stand-alone game will inject new vitality to the market.
