subject: Cheap Advertising - Good Profits? Buy Bulk Lighgters. [print this page] If you are looking for a new marketing strategy for your business you can't go past the advantages that come with BIC bulk lighters.
Printed lighters
A printed lighter is a disposable cigarette lighter that has your business name and/or logo and contact information printed on the side. You can sell these lighters in a hotel, convenience store or other retail location. There are many reasons that lighters are such a good marketing tool including visibility, price and frequency of use. Their profitability factor is an added bonus.
In some of the other advertising forms such as print and radio.) what you spend on advertising isn't likely to be directly recouped. The increased custom to your business will be realized instead.
There is a dual benefit when you buy Bic lighters wholesale and retail them in that they pay for the advertising costs. When you buy lighters wholesale it allows you to make a high mark-up. There are good profit margins to be made when you buy lighters wholesale and sell printed with your name. You only need to sell a few to cover your costs thereby realizing a good profit on the rest.
High impact
Your printed lighters will have a large marketing footprint because they'll be seen not just by the person that buys them, but by anyone who sees your customer light up with them. Lighters are often borrowed, so there's another opportunity for your message to get out to potential customers. You will keep your brand in the customers mind whenever they use the lighter. Your customer will automatically think of you due to this repetition.
While there are many brands of disposable lighters you could buy for your marketing tool, Bic lighters have a reputation for dependability and reliability. You want to ensure that you advertize your name on a quality product.
Smart business owners always search for innovative marketing strategies in challenging economic times. You can contain your advertizing budget whilst still getting your name promoted using printed BIC lighters.
Summary: Advertising your business this way is especially effective in the hotel, hospitality retail and convenience sectors.