subject: Social Media Marketing Tips For Therapists [print this page] Social Media Marketing Tips For Therapists
As a therapist, you may be wondering if websites like Twitter, Facebook and YouTube can really help you attract new clients. The answer is a resounding YES - as long as you know how to use these sites correctly. Here are the top 3 reasons why I believe that it would be wise to learn social media marketing to build your therapy practice:
1. Very few therapists are proactively marketing through social media
2. It is a free and easy way to connect with potentially thousands of people in your local area.
3. You can establish expert positioning and differentiate yourself from the crowd by becoming the social media master in your area.
Many business owners find social media to be a waste of time, largely because they don't really understand how to effectively market on social sites. Here are a few tips that you need to keep in mind in order to enjoy a high level of success:
don't sell before you establish relationships-social media is all about sharing value and truly helping others.. if people feel that you are only there to promote your business, you will have a frustrating experience on social media.
you need to be systematic and consistent- I recommend spending about 20 minutes a day on Facebook and Twitter.
outsource the tedious tasks- you can use automated software or hire a virtual assistant to build out your social networks.
the fortune is in the follow up- be sure to have a system in place whereby you follow up with anyone who expresses even the slightest interest in your services.
Remember that social media is a combination of broadcasting and networking. You need to do both: Distribute your content (videos, articles, blog posts, and so on) through all the social sites so you can get a lot of traffic and actually initiate one-on-one interactions with people who seem interested or interesting on these sites.
Conventional forms of advertising like running ads in the local paper or yellow pages don't work very well for therapists, largely because they are untargeted and inauthentic. Social media can be very targeted and authentic, which is why you'll enjoy it more and likely see much better results.
I recommend following anywhere from 3-500 people a day on Twitter.. and about 20-30 per day on Facebook. Build up a followers list of at least 5,000 people on Twitter and you'll become a center of influence there. Tweet at least 3 times per day, offering inspiring messages and driving people to your blog or website, leading with good value.
As a therapist, there are many details you'll need to learn to market effectively through social media. If you take the time to master this marketing approach, it may be all that you need to do to reach your practice goals.
To get ongoing free marketing training to
Now Pay Close Attention --
Using your Facebook Fan Page to increase your business exposure and revenue is simpler than you've been told. Everyone with a facebook fan page faces the same two problems:
[Problem #1] How To Find Interested Facebook Users
[Problem #2] How To Bring Them To Become Your Fans
Facebook Fan Supply has been solving these two problems for hundreds of satisfied customers. The Facebook Fan Supply has been tried and tested and known to produce excellent results.
First:
Facebook Fan Supply always supplies REAL FANS targeted to your specific: Age Group, Keyword and Location.
Second: Order Your Facebook Fan Supply Package of 1,000; 2,000 or 5,000 Guaranteed Facebook Fans
Your new fans will arrive in 3 - 4 weeks and all fans are REAL FANS guaranteed to stick to your fanpage. today and boost your businesses online presence overnight.
