subject: On Hold Program Updating and Maintenance [print this page] On Hold Program Updating and Maintenance On Hold Program Updating and Maintenance
Did your sales rebound in 2010, or are you still wondering when the recovery will start? What are the tools you'll use in 2011 to get head? Making sure your on hold program is up to date is one of the most important ways your on hold provider can help. It's likely you're facing new competitive challenges. Talk to your on hold provider about what you're doing to keep your current customers and woo new customers - chances are they're not only on hold experts but also great marketers. They'll help turn that information into a new on hold program that can help generate more questions, which your staff can help turn into more sales. And if you haven't done so in the past year, review your on hold program to make sure you're effectively conveying your company's Unique Selling Propositionespecially if that proposition has changed as result of the economy.
On hold technical troubleshooting
What to do if for some reason your on hold program isn't playing? Each player is different, but there are some universal tips. First, always make sure your player has power. Sometimes players are plugged into power strips that accidentally get turned off or unplugged. Second, check to make sure there is still an audio cable running from your player to your telephone system. If you've recently had any work done on your telephone system, this might be the source of the problem. If your player utilizes CDs or cassettes, remove the CD or cassette from the player, turn the power off for 10-12 seconds, put the CD or cassette back and restart the power. The player will reload the audio and should return to normal shortly.
Maintaing an up-to-date, working on hold system is critical for a business that wants to maximize turning leads into customers. Something as simple as taking the time to make sure your system is working properly can help you land the next big fish.
