subject: Personalized pencils [print this page] Personalized pencils have become one of the most popular ways of advertising in the world. I'm pretty sure, that if you just gather the pencils and pens in your house, 90% of them will be personalized. And by personalized I mean being imprinted with a name, logo or a slogan of a certain brand. The main reason for personalizing pencils for marketing is, EVERYBODY needs pencils. Its funny how technology has reached unimaginable improvement, but an old-fashioned pencil is still used by everyone several times a day, every day. Thats why, as I already mentioned, they are a great way to advertise. One of the main advantages of this kind of marketing is that it doesnt seem like marketing. If you give someone your business card, or maybe companys business card, he or she will immediately know why you did that. Its to offer them a service or a product. On the other hand, if you give them a personalized pencil, most people will in the first place see it as a pencil or a gift. One of the great ways of advertising with personalized pencils is also the following; instead of giving pencils to people, let them take it themselves. What I mean is, keeping mugs with pencils in them in visible places will do the trick. There is another reason for you to try this kind of marketing. Pencils are probably one of the most often lost things. I personally lose about 3-4 pencils or pens per week. But with each one I lose theres almost always one I find. That means that pencils travel from hand to hand. And what kind of advertising is better than that? Thats why you shouldnt hesitate, get more info about it here. Find some info about personalized pencils. Why they can be good business or personal gift...
