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subject: Discover The Answers To The Top 10 Seo Questions [print this page]

1. What is SEO?1. What is SEO?

SEO stands for search engine optimization. A search engine is a tool many internet

users use to find sites that are relevant to their needs. The three biggies when it

comes to search engines are Google, Yahoo and MSN. There are however, hundreds of

search engines available to internet users. Search engines work by sending out spiders

to crawl through the World Wide Web and gather information. If you have the

information they're looking for, in the places they are looking, they'll find you and

place you in their results when a person is looking for your information.

The task of understanding what search engines are looking for and putting it in the

right places on your website and in your content, is the essence of search engine

optimization. So now you might be asking "what do search engines look for and where do

they look for it" The answer is keywords and links. Keywords in your html coding,

keywords on your webpage content, keywords in your content, and the number of incoming

links you have to your website.

2. How important is SEO?

Let's just put it this way. What's better a few visitors who stumble upon your website

or hundreds of visitors that go to your website with the direct intention of learning

more or making a purchase.

With more and more people searching and shopping online, getting on the first page or

two of the search engine results can mean the difference between keeping your day job

and becoming an internet millionaire.

3. What are text links?

Links are just one of the tools you can use to increase your search engine

optimization. The more quality links you have, the better your search engine ranking

will be. Text links are links that contain only text. Wikipedia is a great place to

examine internal text links. The links are contained within a sentence and when a

reader clicks on them they are taken to a different page on the same website. The kind

of text links you're looking for will be text links that will take readers from your

article, ebook, or web copy to your website.

An excellent tool to generate incoming links is to write copy for online audiences

like article directories, blogs, and ezines and insert text links in the copy.

Webmasters will link to the content and thus to your site. Additionally, when you

allow free reprints of your copy provided the links are maintained, you're encouraging

links to your website.

4. What are link farms and link exchanges?

Search engines don't accept just any old link. The link has to be from a relevant and

quality company. This means you don't want to participate in link farming. If a search

engine suspects your links to be lacking, they'll actually penalize you. Link farming

or link exchanging is essentially the process of exchanging reciprocal links with Web

sites in order to increase your search engine ranking. A link farm is a Web page that

is nothing more than a page of links to other sites. Stay away from link farms. When

you generate a link from another site, it had better be relevant and coming from a

real web site.

5. What is duplicate content?

The definition of duplicate content is web pages that contain substantially the same

content. Some search engines will penalize you for this. How do you avoid duplicate

content' Don't publish the same article in several locations. There are many tools

available online to help you re-write your content so that it is 30%, 40%, and even

50% different. However, the best way to avoid duplicate content is to simply write new

content.

6. How do I find the right keywords?

There are several steps to finding the most profitable keywords. The first step is to

generally do a bit of brainstorming and come up with a list of keywords you think

people will use to find your products. The next step is to research supply and demand

for those particular keywords. Supply means how many other websites are using those

same keywords and demand is how many people are looking for those particular keywords.

The key is to find keywords with high demand and relatively low supply. There are many

effective and useful keyword tools to help you find this information and to generate

keyword ideas. Once you decide on a few keywords, it may be useful to do a bit of

testing before you commit to them. Click Here to read our review on keyword tool

software.

7. How do I optimize my web pages?

Placing your keywords in the right location is a good start to optimizing your web

pages. Search engines look to the headings, subheadings, domain name, and title of

your website. They also look in the content on your page and primarily focus on the

first paragraph.

Try to get a domain name with your primary keyword included. When you include your

keyword in your URL it tells the search engine spiders immediately what your site is

about.

Title Tag. Your title tag is the line of text that appears on search engine results

pages that acts as a link to your site. This is a crucial element of your webpage as

it describes to your visitors what your page is about.

If you view your source code, your title tag will look something like this:

Search Engine Optimization Tips

Keep your title tags brief, descriptive, up to date, and keyword rich will help to

increase the relevance of your site in the eyes of the search engines, as well as

giving your potential visitors a good idea of what they can expect from your site.

Meta Tags have lost their importance to the search engines however it is still helpful

to place your keywords in your meta tags. In your source code they look something like

this:

8. Do I need to submit my site to the search engines?

The simple answer is - no. Search engine spiders are always out there doing their job

and collecting information. Every time you update your website, add content, or change

your keywords, the search engines capture the information and record it. However, if

you want to be listed on a directory, like the DMOZ Open directory project, then you

will need to submit to those.

9. What are spiders?

Search engine spiders are also called web crawlers or bot. They're basically automated

programs which scan websites to provide information to search engines often for the

purpose of indexing or ranking them.

10. How does content help my SEO?

Content is one of the best tools to improve your search engine ranking. It is a great

place to emphasize keywords, encourage linking to your site, and increase traffic. The

key to content is to make sure you're offering quality content and you're updating

your website and your content frequently. Content can be provided in many forms

including:

> Blogs

> Forums and chat rooms

> Articles

> Reviews

> Case studies

> Reports

> How to guides

> Tutorials

> e-books and much more.

To learn more about search engine optimization so you can get loads of Free traffic to

your websites, check out Insider SEO Revealed right here:

( http://januszek13.insiderseo.hop.clickbank.net )

by: januszjanulis

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