subject: PC market in 2011 is for Tablet PC [print this page] PC market in 2011 is for Tablet PC PC market in 2011 is for Tablet PC
Recently, the world's second largest computer makerAcer said the slowing growth in the U.S. market in 2010, China surpassed the U.S. as the world's largest personal computer market. The Nov. 28 release of the latest research report shows that tablet PC sales worldwide in 2011 can reach 100 million units. Insiders said that in 2011, with increases of tablet PCs,Laptops computers will be severely affected.
The domestic computer market next year will continue this rally is not? Tablet PC's "collective debut," What will bring the traditional impact of the computer?Will the Internet market has never recovered? The face of growing Chinese cake, domestic and foreign computer makers next year, what are the expectations and planning?
Will continue the strong rebound
Data show that the global economic recovery, especially in China's rapid economic recovery, the overall PC market in 2010 sales in China is likely to break 50 million units, while in 2009 the total was only 40.61 million units.
Simon Leung, chairman of Microsoft Greater China CEO, recently told the media that next year China's personal computer market will continue this year's high growth rate will be about 20%, the total reached 6,000 million units. The share of global computer production 3 / 4 of Taiwan manufacturers will be the most direct beneficiaries.
Acer is also on personal computers worldwide in 2011, is optimistic about market growth, and in 2010 the global non-Tablet PC sales could reach 411 million units, an increase of 30%, while the fast-growing Chinese market, are particularly affected.
An industry expert told the reporter, the last two years as the network's rapid development in China, most Chinese PC is increasingly becoming an indispensable part of life. And 80 consumer groups are rapidly growing, IT products have become the most mainstream consumers. Their PC performance, appearance requirements more stringent and more frequent replacement. In addition, the "computer to the countryside" in rural China caused a large outbreak of the computer market and the launch of the brand of tablet PCs, but also manufacturers of next year's sales have an important reason for optimism.
Lenovo hard to shake the throne of domestic
In the international market,HPs market share nearly 20% of the champion, but in the domestic market, the local boss Lenovo at 30% of the market share of the responsibility and the top spot to sit. The former Hewlett-Packard is the second largest since "screen door", "repairing the door" and a series of problems, the market weakness, the market share to drop 10 percentage points to 8.2% now, isDell (9%) than in one fell swoop . The fourth of the Founder (5%) in August this year, turned to a division of Acer, and formally announced the right to use and operation of PC brands, Acer grant (3%), so has the Acer to go beyond Hewlett-Packard, Dell's strength.
Lenovo CEO Yangs conclusion is: "We are in China, one of the most important strategy for China is to be divided into mature and emerging markets. In the mature markets and the world as we take to defend the strategy, we have taken in the township market attack trend. "
Lenovo Wu, head of emerging markets, Wang Qing had also said the company accounted for 4 percent of rural market share of all desktop PC sales accounted for 50%.
Industry experts also said the domestic PC market has shown a significant urban-rural differences and regional differences, the coastal line has nearly saturated the urban market, growth was not much room, but the rural market development is relatively slow, so high-growth market town competition has become the leading computer makers to maintain market share in the key.
In addition, HP and Acer have said next year will launch diversified product line, hair force mobile phone market.
Tablet PC into the Warring States Period
Apple iPad great success, so many of the terminal manufacturers have seen the new PC market, blue ocean, and in 2011 were recognized as the Tablet PC's first year.November 28 issued a research report showed that sales of Tablet PC 2011, a maximum of 1 million units, while the iPad will account for 3 / 4.
Even so, other brands will not be a laissez-faire Apple's dominance. September, Dell and Samsung, respectively, launched their own 7-inch Tablet PC with the iPad Andrews systems to gain market; November, Acer has also introduced 5 inches, 7 inches, 10 inches in three tablet. Domestic IT companies are actively preparing for early June, the Patriot to launch 1 4 inch, 2 5 inches, 2 7 inches, a total of 5 Andrew system Tablet PC, and has always been known for the association is also robust recently announced the first quarter of next year will introduce a tablet PC called the music pad.
Related reports show sales of flat-panel computer screen by limited supply, the terminal release time later, a small domestic propaganda, the user generally low awareness of factors, 2010, shipments in China are not large. But with consumer demand for large-screen mobile terminal, Atradius, meego, windows, RIM, and many other systems appeared in 2011 Tablet PC will show China's rapid growth, is expected to reach 4.5 million units.
The emergence of Tablet PC features similar to the Internet with it, was a strong squeeze. According to the survey found that the area has been sold, 44% said they iPad buy, buy to replace the tablet PC or laptop Internet, the data from the sales point of view, Apple announced that from January will go on sale beginning iPad, Internet The rate of growth to fall.
"With the impact of tablet PCs increases, ordinary notebook has also been affected."United States and Canada, chief analyst at market research firm, said Son: "iPad tablet PCs such as delay caused some consumers to purchase notebook computers, consumers hesitate to make the psychological, dragging down sales of notebook computers. Although the Tablet PC will not replace notebook computers, but impact of its sales in many forms. "Citigroup expects 3500 sales of tablet PCs million units, will result in PC sales are down 11 million units.
