subject: Watch: China calls the brand's power wheelchair industry - wheelchair, brand - Medical Devices Industry [print this page] Watch: China calls the brand's power wheelchair industry - wheelchair, brand - Medical Devices Industry
Survey shows that Chinese consumers to buy the brand concept is not yet wheelchair. However, the results also allow more people to see hope, immature market is the market potential, not only easier to form the brand's market brand
These days, with the Paralympic Games held in Beijing in full swing, wheelchair?? Little attention before the people of rehabilitation equipment, more and more in people's Perspective.
9 10, by the China Association of wheelchair equipment Professional Committee of Rehabilitation, Rehabilitation home medical equipment co-sponsored by the national chain, "in 2008 (second) Global wheelchair Summit" held in Beijing. From Japan, Europe and the U.S. importers and Chinese local wheelchair company more than 100 executives gathered here to discuss the development of high-cost times the road.
Of Rehabilitation appliances Vice President and Secretary General Cai Weiyi said that the current global population aging, particularly, as well as the developments in specific disability groups and special groups of elderly health industry diversified industrial market demand, how this particular groups corresponding products and services, has become a health industry practitioners and community topics of common concern. Market is not mature
2008 Wheelchair year for the Chinese market, contains an unprecedented opportunity. "5? 12" earthquake, play an important role in wheelchairs; the 2008 Paralympic Games held in Beijing, it is wheelchair to stand up on the world stage.
Health industry as an important component of China's wheelchair industry developed rapidly and become a major export power. However, since the end of last year, as the global economic downturn, the industry's global exports and consumption are cause for concern.
Then the bottleneck of China's wheelchair industry Where is it?
Rehabilitation home medical equipment chain president of the National Park Yu said, including wheelchairs, including medical bed Oxygen And many other medical devices are subject to a certain extent. Mainly by the following five main factors: first, labor costs, increased operating costs; second, appreciation of Renminbi, causing many companies to export them; third is due to short-term inflation, liquidity crunch, credit is very difficult; s Fourth, energy and raw materials prices; Fifth, environmental protection costs. "These producers are mainly small and medium enterprises, in this context, expanding the local market, expanding domestic demand as the current business trends."
"Global wheelchair Summit", the United States United Kingdom Wellcome Medical Devices Co., Ltd. China Appreciative of Chief Operating Officer of China wheelchair industry restrictions.
"These are the background as in Western societies due to different market difference." He pointed out that in Western countries where the medical security system, medical supplies, as drugs into the health insurance area, in other words, Western developed countries to buy Most or all of the medical device by the state to foot the bill. This compares with China's medical insurance system is not perfect.
The same time, Western developed countries, the infrastructure is also very well accessible, wheelchair users can go out alone to do the work, or lower extremity disabilities can to drive, very strong sense of self-reliance of disabled persons. Optimistic about future prospects
Forum, rehabilitation of the national chain of home medical equipment agencies issued "China's consumer market trends wheelchair Report", the report surveys the time span of one year, with nearly ten thousand were wheelchair consumer participation.
Survey shows that Chinese consumers to buy brand wheelchairs have not formed any idea, most of the customers in the sales staff's recommendation and choose a more satisfactory product.
Some people say that it is wheelchair industry market immaturity. However, the results also allow more people to see hope, immature market is the market potential, not only easier to form the brand's market brand.
