subject: How Can I Reduce Loss Of Traffic After Changing Domain Names? [print this page] In order to succeed online, the key element is traffic. For people who have sites, you know how hard it is, and even the most gorgeous and best site is nothing unless there's traffic to it. That's why so many people spend countless hours upon hours searching for economical search engine optimization methods that hopefully generate more traffic. Although, there are times when things happen and come up which might not be good for your traffic. This can be something including changing your domain name for some reason and if this does happen, you should determine the most effective way of doing this without risking losing all of your traffic.
Keep in mind that while you may have a small and temporary loss in your sites traffic, there's most likely a good reason for doing so. If you have the option of getting a domain name that is identity friendly, which means that people are going to have an easier time remembering it, this may be a good move. Having a site name that is easy to remember is beneficial and can help more people find your site. It's going to sink in and stick to people's mind which is perfect for marketing purposes. You may additionally find a domain name that's more SEO friendly, and over time, this can help your sites traffic grow even faster than it does with your old domain name. These are just a few of the factors to take into consideration when you are debating a switch like this.
If you have put in a good amount of time as well as effort into researching economical search engine optimization methods to help increase web traffic, one of the best options available is to make use of a permanent 30 which is going to redirect your traffic from your old domain to your new one. This tells search engines that you've moved, and as time passes and indexes have become updated, search engines will begin pointing traffic to the new site. However, don't use a temporary 302 as this can have some detrimental effects to your rankings in the search engines.
Keep in mind that it takes some time for search engines to go from an old domain to a new one. You should consider leaving that direct up for months before taking it down, and this will give you better results.
