subject: Suning Appliance Store To Be Opened In Shaanxi Xi'an Bell Tower Shopping District - Suning [print this page] Appliance prices expected to drop more than 15%
Busy the bell tower?? Xi'an's most popular and most large scale commercial circles, gathering lines business giant. Of course, speaking for the 3C industry more competitive. Look around the Clock Tower shopping district gathered dozens of professional mobile phone store, digital shops, traditional department store building, and home appliance chain stores, have been fighting for the 3C of this "cake." According to report, Shaanxi Suning Appliance has already "won" Clock Tower Post Office Tower, east of the party, early in July will move into the Clock Tower shopping district. Industry analysts, along with the opening of boutiques Suning Tower, Xi'an war will once again upgraded appliances, and because the Clock Tower shopping district of strategically position itself from Suning and Gome, Kaiyuan, CellStar, Xunjie, Central China competition rival, Xi'an appliance market in July sales boom will be no less than the "51", "11" and the Golden Week.
Not enter the Clock Tower shopping district
Not equivalent to the Northwest "Into the tower business district is not equivalent to not come to the Northwest market," Large Area Management Suning Appliance Center, Xi'an Luo Ting tree so that when interviewed, but also revealed the Suning won "the first shopping district of Xi'an," the confidence . Luo Ting tree view, Su Ning of the Clock Tower shopping district of this big "cake" has long coveted, but has not been "under the mouth," a good opportunity to spend heavily stationed in the tower, the profit in the second, expand the scale and enhance the industry influence is Suning the primary objective. Tower store opening will rely on the size of the national chain of procurement, is different from digital, mobile phones stores the agent delivery model, and factory direct supply reached minimize the costs of the various intermediate links, and the traditional advantages, namely, "brand, price, service" three sharp knife into the hinterland of the Clock Tower shopping district, a comprehensive campaign Clock Tower shopping district.
Clock Tower Post Office Tower, east side location is outstanding, it is also its strategic location, Suning's presence will be conducted with close competitors fight. As we all know, CellStar, Xunjie, Central and other professional mobile phone stores, home appliances Kaiyuan Shopping Mall, Admiralty Gome's Chinatown shops and stores, have surrounded the tower was Mimizaza business district, soon to be opened in Suning stores how to turn the clock tower situation? "The answer is still the price." Luo Shu Ting, said confidently, Suning Appliance into the bell tower the entire business district at least 15%% of the price drop, the total fission of traditional home appliances business district tower business model, bringing consumers new The concept of home appliances to buy.
Environment, product, price Are a lot of For home appliance chain enterprises, the success of newly opened stores will undoubtedly be in the environment, product, price and so has a unique advantage. According to Luo Ting tree description, Suning boutique tower will be completely light Suning most standard fourth-generation "3C + mode", the environment, product, price, service and so the full range of highlights.
It is understood that the environment, Suning introduced a hundred years of history of Japanese professional store design company I-TOKI environmental design for the entire store, "attention to detail, a little more comfortable for customers," will focus on the design of the tower shop key principles; in brand, category Suning requirements but also is excellent to all operating categories include air conditioning, refrigerator, washing machine, TV, audio, small home appliances, communications, computers, digital eight categories, Haier, Sony, Siemens, Samsung, Nokia , Canon, Lenovo ... ... can say, "You can think of are"; and prices, Suning tower opening special machine shop to prepare about 1.2 million will be delivered have been the last 9.8 million yuan of sales resources in place, only and so on July 7 spillway gate.
Luo Ting tree that day, the price of the clock tower opened shop "in accordance with market conditions to ensure lower", Suning will have to buy the full win every demand of consumers. Meanwhile, the clock tower stores of Suning Appliance Chain 2007 Shaanxi market an important piece in the expansion, the Clock Tower will strive to create the first shop in shop in the Northwest Su Ning. In the future, Suning's store opening program will be in every major shopping district of Shaanxi there Suning a 3C + flagship store.
