subject: Motorola's 2009 Earnings Interpretation: Betting Industry Customers - Motorola, 2009 Financial [print this page] Motorola's mobile business, a long line and comprehensive read materials on TETRA, RFID, WLAN, M2M wireless module, radio, wireless broadband Network equipment , Mobile data terminals, etc. technology products and solutions, comprehensive product line is installed the company's R & D capabilities of the best proof, but also from another point of testing the control strategy of the layout of integrated enterprise capabilities.
From the beginning in early 2009, Motorola Enterprise Mobility Solutions business to its extensive product line of strategic integration. Recently baked Motorola in 2009 adjusted full-year results from the effectiveness of this strategy, compared to mobile terminals business unit in 2009 full year loss of 1.1 billion U.S. dollars, broadband and mobile networks division annual profit of 558 million U.S. dollars, enterprise mobility solutions Department of Motorola in 2009 for the 1.1 billion profit, 70 billion Sell Amount, accounting for one third of the company's total annual sales, this sector is becoming the most upside potential of Motorola's business units, and will soon jointly established with the network business into a separate listed company.
"Split integration" of the Road
Integrated enterprise mobility business and government public safety business of Motorola in 2009, a key step, which is Motorola's Enterprise Mobility Solutions business to bring the four clear areas: wireless intercom, enterprise mobility, wireless networks and systems business. Recently, Motorola Enterprise Mobility Solutions in China in the year 2010 held in Chengdu channel Cooperation Partnership Conference, which is Motorola's Enterprise Mobility Solutions China business integration for the first time since the new appearance, which attracted four major business partners in the field of nearly a thousand participants.
Peter Pang, senior vice president of Motorola Inc. to bring hope to face four major product line manager for the first time, the media, Pender look to the "communications industry newspaper" (Network), told reporters: "Motorola's Enterprise Mobility Solutions, serving the global commercial enterprises and government and public safety customers, despite the very different these two types of customers, but they are involved in four business areas of the product with similar versatility, such as product safety requirements on high real-time communication requirements and to ensure seamless connectivity. business integration for the Motorola partners worldwide to bring new business opportunities. "
Although this can not accurately determine the market potential of business opportunities, but it certainly lifted the appetite of customers in many industries, they are all over the world, public safety, retail, manufacturing, distribution, health care, transportation, transportation industry, etc. many industries, from the strict sense, they can be regarded as a specific task to focus on the enterprise. "Especially in China, at present, Chinese companies become increasingly multinational accelerate the pace of development, the decreasing trend of international business in China, as the overall layout of the industry's only product line manufacturers, the choice of Motorola to provide the most professional and comprehensive." Pender look on This is quite confident.
Tailored industry focus Teck Moh confidence comes from Motorola's Enterprise Mobility Solutions impressive performance of the four major business areas.
Enterprise Mobility Solutions, Motorola Government and Public Safety business unit general manager of China Fu-Xiang Zhou told reporters, Motorola TETRA digital trunking services in the metro, public security, wireless networks and other areas of government gains quite good. For example, in 2009, the public bidding of the National 21 rail lines, Motorola, winning the 20 lines of digital trunking solutions; with Motorola's first wireless program's western government network?? Chengdu 800MHz digital trunked mobile communication system 2 phase of the project has been put into operation; in the National Games on the eleventh to achieve from the Jinan Public Security analog system to digital system, smooth transitions. "In the economic stimulus plan, encouraged by China's airports, ports, Energy , Power and other new digital trunking services industry will increase demand, Motorola also will be more emphasis on the development of small and medium customers. "Fu-Xiang Zhou said.
Motorola's new wireless network solutions business from the enterprise wireless LAN and wireless broadband business integration services from Motorola Enterprise Mobility Business Unit general manager of wireless networking solutions Tsai pointed out that through the restructuring, Motorola began to unify the structure of Asia-Pacific region offer a variety of wireless broadband, wireless indoor networks, security and IP voice solutions, the merged business of Motorola wireless broadband services covered (MOTOMESH, point to point, multipoint), WLAN, AirDefense and TEAM (TotalEnterpriseAccessandMobility) solution sales and delivery. "2010 continues to service operators in China, while focusing Education Energy and other key industry needs. "Tsai pointed out that the focus of this year, the wireless network business.