subject: Web 2.0 And Ecommerce Web Development [print this page] Web 2.0 brought tremendous changes to the existing Web 1.0 wherein handful of large corporations provided news, and web pages were static and rarely updated. During web 1.0 only the tech-savvy could contribute to the development of the World Wide Web (WWW); a large section of user was deprived from using internet for its advantage. However, the situation has changed now after the emergence of web 2.0 which has brought revolutionary changes in ecommerce and ecommerce web development.
What is Web 2.0
Though people are aware of blogs, wikipedia, ebay, etc. but they seldom bother themselves to know about Web 2.0 without which these could not have been possible. Known for highly effective version of WWW, Web 2.0 is the term given to describe the second generation of the internet. With the help of Web 2.0, users can collaborate and share information online with the help of dynamic web which is a transition from static HTML Web pages. The whole purpose of Web 2.0 is to organize and serve Web applications to users. Nonetheless, Web 2.0 helps in open communication and emphasizes on Web-based communities of users.
Ironically enough, the term Web 2.0 is being used as a marketing term rather than a computer-science-based term. Used as a synonym for Semantic Web, Web 2.0 explains how the realities of tomorrow will change how software solutions are designed, created, and used. Ecommerce web development has been one of the fundamental contribution of Web 2.0 and has helped in the revolutionizing process of online retailing. Today buyers are served with sincerity and respected for their decisions, this all has been made possible by Web 2.0.
Ecommerce Web Development and Web 2.0
Ecommerce transforms the entire multi-channel selling which was done before it came in existence. Now instead of doing direct sales, an online sell can be done efficiently and effectively as well as swiftly. The example being set by online marketplaces such as eBay, Amazon.com, Overstock.com, etc. show the path of success for future venture capitalists to invest in new ecommerce websites. Important aspect of ecommerce websites is that now these can reach to niche markets or beyond the traditional prospect base and tap the potential of niche markets.
With Web 2.0 the decentralization of content generation process helps ecommerce companies to understand web users and consumers. Many of the ecommerce companies try to receive products & services reviews, complains, feedbacks, etc. through forums and review sites. Forums like YouTube and MySpace are an epitome to show how content created or views from consumers have become a viable and valuable part of the promotional and sales cycle for retailers or ecommerce companies.
