subject: Social Media - 3 Basic Steps to Get You Started With Facebook [print this page] Social Media - 3 Basic Steps to Get You Started With Facebook
Social Media is an important factor to your overall marketing strategy. It is essential so people can get to know you and trust you. This article is primarily on Facebook focusing on three basic steps to get you started. You have to remember that social media is like a party. If you attended a party and met someone for the first time and they continued to pitch their business opportunity to you, what would you do? This strategy is a turn off to most people, so why do so many people still try this approach? Social media is all about building relationships, you need to bring them to you gradually and a relationship starts with an image and perspective.
1. Photo
Have you heard the saying "a picture is worth a 1000 words"? There is no truer place where that saying is so important than Facebook. You need to upload a nice, smiling positive looking photo, you need to be able to portray that you are approachable, down to earth and fun. Personal grooming like combing your hair or putting on a suit is fine but most of all you need a nice smiling photo. Having just the standard logo gives the impression that you are not serious about your online presence, so put your face up there before you start adding friends.
2. Your Profile Box
Your profile must tell a story, its not all about marketing its also about showing your personality. The key with social media is to always be yourself. If you have some interesting and quirky hobbies make sure you have added them, people like to see that you are a real, fun and an outgoing person behind the photo. Try not to be too rigid and boring as people can see through that, they are either going to think you are too boring or trying too hard.
3. Promoting your websites
There is a space on your profile for you to add your website URLs. My advice would be to only put in a few. If there are more than that people can get very confused and too overwhelmed. If you have a blog it would be best to put that link there so people can get to know you better.
Just remember pitching your business all the time is a turn off. You need to build relationships and establish trust, only then will peop
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