subject: What MLM Lead Generation Techniques Work Best These Days? [print this page] What MLM Lead Generation Techniques Work Best These Days?
MLM lead generation these days is sure not as easy as it used to be or at least some would have you believe that. However, it actually has gotten easier provided you understand your options and expend a little bit of time making the leads come to you.
Now you can certainly buy MLM leads but have you ever stopped to ask yourself how THEY got the leads in the first place. That is correct they generated the leads and not using some Jedi mind trick or even telepathy but in all likelihood by using the internet and letting the consumer identify themselves as interested in the market.
Now these are not specialized tricks but simply common sense. Over 50% of persons surveyed recently said that when they got "older" they wanted to own their own business. MLM is low start up and a great opportunity if you can find those people.
Well, you start your MLM lead generation online by giving them something interesting and of value to them. Such give always as articles on trends in MLM and network marketing. Write on topics that are of interest to the person who would be most likely to buy into an MLM opportunity. Of course it is a given that you will have a website that outlines the wonderful opportunity you have for them.
Now you can link your website up and wait for Google to find it or you can write some more interesting articles not necessarily about your own MLM opportunity but any in general. The idea is to attract the person most likely to be interested in MLM. Those articles you can submit to article directories with a link back to your home page. Yes, we are getting to how this works out into MLM lead generation.
Now the persons who read your articles on those article directories and find them valuable will (at least a certain percentage) want to read more about it on your site. Now you have just done one thing, you have separated the interested person from the people who accidentally read your article thinking it was about M&Ms. But you have more because you want not only to sell these people on your MLM, but even if they don't invest you are going for long term lead generation next.
On your site with all the interesting information on your MLM and free articles, you also offer a newsletter about MLM news or anything you care to. The people that sign up for those newsletters are yet another feather in your MLM lead generation cap. They have proved they are interested in MLM opportunities and they have identified themselves as potential investors.
You did your own lead generation with only a few articles and some patience. Do not forget your newsletter, make it interesting and worthwhile so they stick around and maybe tell their friends!
There are other methods of MLM lead generation you can use both on and off the internet but they always work best when the lead identifies themselves by their interest.
