subject: Article Marketing Reaps Huge Benefits, Yet Doesn't Cost A Thing! [print this page] Companies and individuals spend millions of dollars every year promoting their brand and their products. Radio, television, and print are the main forms of advertising and businesses flock to them trying to get as much promotion for their business as possible. And while these are definitely very effective forms of marketing, they're also terribly expensive. A commercial spot on television costs hundreds of thousands of dollars! And when you're pinching pennies these costs are simply too great. That's where article marketing comes in.
Article marketing is a free way to promote your personal brand. You write an article on a topic that you're experienced in and have a lot of knowledge about, and then publish it online. Many people are spending more time online today than they do watching television anyways; so you're article is going to reach a huge amount of people in a short amount of time, and for free! And the chances are that people are going to find more value in the information you give them with your articles rather than watching another annoying TV ad. This means that people won't only be able to easily access your articles, but also that they'll take a deeper interest in them.
Distributing your article by yourself can take a great deal of time. Consider using an inexpensive article distribution service to make that work light. You can just write an article on the subject you know a great deal about and submit them. In two or three days, you'll see your article appear across the Net and the promotion of your personal brand has already begun! People will now see your articles and become more familiar with your personal brand and make them more likely to use it - at no charge to you!
Promoting your professional brand or your personal brand can be done in a number of ways. But most of them are quite costly. Even taking out an ad in the newspaper can cost hundreds of dollars! Why not capitalize on the resources that the Web brings and use articles to promote your personal brand? People will quickly become familiar with you, and you can gain a loyal following at a cost of nothing more than just a few minutes of your time that's spent writing informative, helpful articles for article marketing.