subject: Accelerate the pace of the printing industry enterprises should establish the brand power of India - Indian enterprises, the printing business - [print this page] Accelerate the pace of the printing industry enterprises should establish the brand power of India - Indian enterprises, the printing business -
We can take the product manufacturing technology, packaging, logistics, warehousing, information, services are difficult to replicate. International famous enterprises a powerful force behind the brand, so we can not confrontation. Brand means high value-added, high margin, high market share, today's competition is the brand more competitive. Valuable brands, is its uniqueness and charm, is it enough to capture consumer mind that an unknown force.
HC screen Special Indian network YouTube, Facebook, WordPress large number of excellent Internet 11 after leaving China, Google?? The world's largest search engine announced today will also be out of China, a time of controversy after another, Google's loyal users have even begun to mourn it departure. As the best Internet business, Google's departure would cause so much controversy is inevitable event, the 2008 boycott of Carrefour's event attracted everyone is talking about the same. Live Print Industry, we can assume that, if stated to be out of Heidelberg, the Chinese market, it will cause in the printing sector, what kind of arguments? Of course this is only hypothetical.
Leading various industries who are standing in the industry first column, also at the tip of the outlet industry. They can cause so many people to pay attention to their movements, first, because it is well-known enterprises, many people use it, know more people, as well-known sports brand, "Nike," people who do not wear it Nike shoes feature also know as a good reason. Well-known companies of these products won one of the reasons we love and, more important reason is the added value of these products and brand value. Such as the strong woman like to wear prada clothing, prada contains strong because of the brand concept of a woman.
So many years after China's reform and opening up gradually to manufacturing country's image in the global market, there is a saying that global exports of every three Clothing There are a manufacturer in China, many domestic enterprises out of top products can be processed, the coastal area on behalf of the plant is "mountainous everywhere", "madeinchina" logo is all over the world. But "manufacturing" division of labor among the industry chain in the world is at the low end of the smile curve. Despite the continuously updated as technology, many technologies are already close to international standards, but we can hardly become a world-renowned enterprises into world top 500 brand ranking list.
As China's economic development and international economic integration, international capital into our country to speed up the pace of the printing industry, there are lot of data that our country has entered the power of printing the list, although the printing equipment, materials , technology, and other advanced technologies are non-we all, in these areas we are unable to drive or even go close to the ultra them, but China's printing market, development of space, but as the country's support for printing industry, as our local enterprises have a great home advantage. The other hand, are basically internal printing line at the same level of technical skills not vary that much, but after the economic crisis on the integration of the printing industry, survival of the fittest, the fittest survive after the crisis is certainly a strong .
In such equipment and technology gap is gradually narrowing, the domestic competitive situation, the printing factory to occupy more of a market need and added value with their own brand to attract customers, as Ya Chang, although it current Sell Amount not to lead it into print hundred, but it's brand positioning copy high-end works of art make it in just ten years been in the international printing industry and even the arts to fame, no one heard of such a company has a superb printing and copy techniques can replicate almost perfect works of art, if there is another printing art of the manufacturers, I think it was never replaced Artron position, which is the power of the brand.
We can take the product manufacturing technology, packaging, logistics, warehousing, information, services are difficult to replicate. International famous enterprises a powerful force behind the brand, so we can not confrontation. Brand means high value-added, high margin, high market share, today's competition is the brand more competitive. Valuable brands, is its uniqueness and charm, is it enough to capture consumer mind that an unknown force.
