subject: Gome Home Appliance Lever Spring Appliance Market In 2006 - States United States, Home Appliance [print this page] Juicer, Juicer,
Heaters
, Electric cooker,
Coffee
Pots and other small home appliances have become fashionable to visit family, to return home New Year's gifts gift???
Week
States United States
The Joy Luck Club in the final stage of Zhaobao Min, general manager of Gome Beijing branch description:
"This week, Gome will increase
Promotions
Efforts to shout at each category will be combined and detonated early Spring appliances
Sell
Climax. "
Selling small household electrical appliances into the sale of a new bright spot
Despite the cold weather, but the States United States
Marketplace
The passenger is still bustling, appeared at the end of the market's prosperity. It is understood that winter, the hot-selling small household electrical appliances market to become a bright spot, which buy some juice, heaters, electric cooker and other small household appliances fashion as visiting friends and relatives, to return home New Year's gifts are gifts very prevalent.
I observed in GOME stores, many customers to buy small appliances, as the new home to move, to send a friend the gift, wage earners from time to time before returning home to buy some soybean milk in the coffee pot, purple clay pot, etc. small appliances, gifts to send back to relatives and friends as the New Year. One young man told the writer from Shanxi, who three years working in Beijing, each time he would take some home for the holiday gift. "Bad food or something saved
TV
, Refrigerator and other appliances used at home also acquired, or a little small appliances suitable fashion, I intend to buy this year
Humidifier
Bring back ... ... "
Fashion for people to bring small appliances elegant, practical and easy
Home life
. Such as the popular and intelligent toaster, electric cooker and so on, you just put the right amount of raw materials and pressed the switch, small household appliances to help you cook up delicious food. Humane fashion with the appearance of small household electrical appliances and structural design, leading technology, fully functional and so on, more and more consumers. Resulting in this week's sales in China small home appliance sales promotion in the United States is under the foot of the effort, which Sunpentown 4 liters a number of Smart Luxury
Computer
Spring burning magic price 258 yuan, the United States of 1800W
Cooker
Original 388 yuan, Chinese New Year Special 188, and a wok presented. In addition, there are variety of humidifiers, soybean milk, purple clay pot, the magic price breakfast machine sales, the National US-sharing profit 10 million yuan will be fully inclusive of consumers.
Differentiation
Marketing
First open the "appliance sale field"
The Spring Festival, the country the United States will target different consumer groups to open in the capital's first "home appliance sale market," Sam said: "China is like the United States through such differentiated marketing approach to create more convenience for consumers shopping conditions and appliance stores also will be the future trend of consolidation. "According to reports, in the Zhongguancun South College Road, shops and set up shop"
Teacher
Session ", specifically for consumers to prepare teachers
Mobile
, Digital, IT and other goods, shop in the West Third Ring Road and the North Pacific shops open, "Civil Service Specials" here specifically for employees of government departments to live TV, refrigerator,
Washing machine
And other home appliances products, in the mystical body shop, shilipu shop, shop and sun Ahn Jung-shop will open "CBD Specials" for white-collar business district near the CBD to provide high-end home appliances and so on. In addition, Liuliqiao shop, south store, the first body shop, Ahn Jung-shop, open shop Guanganmen "Spring Festival shopping center" shopping mall in more than all consumers to enjoy the country to New Year's dinner surprise the United States, while States United States Shilihe stores and will also set up shop in Willow Bridge "
Home
Session, "one-stop shopping model used in the spring in preparation for the move to provide consumers new home shopping convenience, and the U.S. side said the country this week for more than six sale market will be open to the full assurance of adequate supply of household appliances in consumer demand during the Spring Festival.
Gift shop to send the maximum amount of plasma
Addition to sale off, the National US-Chinese New Year, "a huge gift shop" activities in hot upgrade, January 20 to 28 during the event, where the U.S. capital in the country of consumers who shop the stores open to the activities, specific details are: spending 100? 499 yuan consumers will get the country or countries the new U.S. Harufuku word New Year calendar or the United States
Beverages
1; spending 500-1499 dollars of consumers will be
Coke
Oil barrel or a bag or a country the United States CD-ROM; spending 5000-6999 dollars boils consumers will get one or the appropriate number of drinks and cooking oil; spending 10000-19999 dollars a mobile phone consumers will receive MOTO139 department or brand name
Sound
One or the appropriate number of drinks and cooking oil; spending 30000-49999 yuan Sony Ericsson K506 mobile phone consumers will get an air purifier or a single or a corresponding number of drinks and cooking oil; consumer spending 50000-79999 yuan will be awarded 6,000 yuan in
Sony
Video camera
One or
Konka
27 inch
LCD TV
One or the appropriate number of drinks and cooking oil; spending 100000-119999 consumers will get value per 12,500 yuan of the Panasonic 42-inch plasma or a corresponding number of drinks and cooking oil. Activities in the New Year occasion, members can collect Gome Gome published
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Reported that flower that enable all consumers reported spending will be a pleasant surprise.
