subject: What Consumers Want: Mortgages & Personal Lending In Singapore 2010 [print this page] Introduction Introduction
Meeting demand for clear answers to important industry questions, the What Consumers Want series provides country specific data, set against a global backdrop.
Features and benefits The slide pack provides country specific primary data across the mortgage and personal lending markets.
The slide pack answers a number of questions on consumer behaviour including product holding and consumer motivation.
The pack also presents analysis across income and age groups to strengthen and deepen insight.
Highlights
Consumers in Singapore have a higher product holding of mortgages than the global average, with 30% of consumers holding a mortgage.
The most popular channel of opening for a mortgage in Singapore is the branch channel with 46% of consumers purchasing a mortgage in this way.
The biggest proportion of consumers in Singapore (25%) with a personal loan took this out to consolidate other debts. This is closely followed by the 22% who took out a personal loan in order to buy a car.
Your key questions answered
This slide pack provides data essential for FS providers wishing to best position their product propositions given consumer attitudes and behaviours.
Primary data is used to independently profile consumers against global peers, whilst providing insight into demographic and income variations.
Table of Contents :
Mortgage market: analysis
Mortgages product holding
Total Mortgages product holding: By age
Total Mortgages product holding: By income
Mortgages sales channel analysis by opening
Channel of opening: Mortgages - total market
Channel of opening: Mortgages by income
Channel of opening: Mortgages by age
Mortgages - Motivation for account choice analysis
Motivation for account choice: Mortgages total market
Motivation for account choice: Mortgages by income
Motivation for account choice: Mortgages by age
Important attributes for a Mortgages provider analysis
Important attributes for a Mortgages provider
Important attributes for a Mortgages provider by income
Important attributes for a Mortgages provider by age
Total Personal Loans market: analysis
Total Personal Loans product holding
Total Personal Loans product holding: By age
Total Personal Loans product holding: By income
Personal Loans sales channel analysis by opening
Channel of opening: Personal Loans - total market
Channel of opening: Personal Loans by age
Channel of opening: Personal Loans by income
Personal Loans Function of loan and motivation for account choice analysis
Personal Loans function of loan
Personal Loans function of loan by age
Personal Loans function of loan by income
Motivation for account choice: Personal Loans total market
Motivation for account choice: Personal Loans by age
Motivation for account choice: Personal Loans by income
Important attributes for a Personal Loans provider analysis
Important attributes for a Personal Loans provider
Important attributes for a Personal Loans provider by age
Important attributes for a Personal Loans provider by income
