subject: Private label and white label website [print this page] Private label and white label website Private label and white label website
The international tours market is newly emerging with effective measures of product distribution. In this regards interesting marketing methods have come up with more attractive ways of promoting website. Private label and white label websites are thus gaining popularity day by day. The tech-savvy travelers prefer fixing their travel plans online, but the challenge lies in the fact that there is aplenty of travel providers in competition. It thus gets very important for a company to make its presence felt and this is where private label websites and white label websites play an important role.
Gone are the days when promoting the services merely by a flagship portal would suffice the need. With the changing times the number of such sites has exceeded mounts and thus in such a heap of websites to make an impression one must market the services by diverse channels. The private and white label websites work in this direction perfectly as they focus on rebranding and multiple ways of marketing the websites.
Private Label Websites: An aggregated tour content is accumulated with several priced ready to book tour holidays from leading DMCs and incoming tour agencies to provide for the benefit of expanding and simplifying multi-destination tour bookings from anywhere in the world. Such websites facilitates building private label B2C tour websites for travel resellers using this accumulated tour content. Major highlight of such platforms is that they help outbound tour operators and travel agencies power their existing websites with ready to book tour plans. Suppliers can thus benefit from flawless access to travel affiliates and to resellers around the world. With the usage of efficient private label distribution methodology they can thus promote their travel products, seasonal promotions, discounted offers and more.
White Label Websites: White label websites focus on rebranding of the travel products. The term refers to rebranding where the provider of the service purchase a fully supported travel product from another source, thereafter attaches its own brand and identity to it and sells it as its own product.
Both white label and private label websites offer numerous effective product distribution measures which generate simplified ways of multi-destination tour booking.
