subject: Boost Your Income - Beginners Guide to Online Marketing [print this page] Boost Your Income - Beginners Guide to Online Marketing
Copyright (c) 2010 Andrew HoltomHave you ever wondered what it takes to successfully make cash online, read an experts take on the topic of online marketing.Online marketing has the same fundamentals of marketing. To put it simply, it is all about matching the right audience with a product. In this article I'm, going to cover the main points of it for those that are new to the concept of online marketing and are considering whether this is something that might be for them.There are certain tasks that online marketers need to undertake on a regular basis. If you have decided to become an affiliate or if you are marketing your own products, there are various methods of internet marketing available to you. An affiliate is quite simply a sales person who works for commission from a product owner. Each time a product is sold, the owner will award their affiliate with a percentage of the sales price.The most important task for somebody who wants to sell on the internet is to understand a market. A market is the term given to an audience of potential buyers. To fully understand the market, you will need to know what their issues are, what pains them and what will really solve their problems. If you can find the solution for them, in the form of the product that you want to sell to them; you have a good chance of them buying it from you, if it is presented to them in the right way.Most product sellers spend time and money ensuring that their products are presented in a very positive light that highlights the benefits of the product. This is accomplished through branding and sales copy writing. As an affiliate, most of this is already done for you. You will most likely be provided with banners (these are graphical adverts) and links to the main sales page. Your link will be personal to you, and visits to the sales page that you instigated will be registered digitally and you will be paid accordingly, depending on how many people you sold the product to through your work and effort.Once you have an understand of an audience for a product, you will need to know how to reach them. This can be done in a variety of different ways. For example you can do this by: creating a website with useful market/niche related information on it that people will want to read. On your website, you can add affiliate links and banners through to the main sales page of your chosen product. Add a blog to your site. If this is well written and provides useful and valuable information in the eyes of your audience, they will return to keep reading your posts. For every visitor you attain, you have more chance of buyers clicking on your links through to your products. You can also use search engine optimisation techniques on your website and your blog to bring more web traffic or visitors through to you, and your affiliate links. Writing articles that are submitted to article sites such as www.ezinearticles.com that your audience will click on - you can take them through to your affiliate link advertising through online marketing pay per click services such as Google ads. Your ad will appear to the right of the search engine results in this example.Once you have got your feet wet with online marketing, you will see that it is quite an interesting and profitable way to make either a full time or a second income.http://www.articlesbase.com/internet-articles/boost-your-income-beginners-guide-to-online-marketing-3740326.html
