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subject: I Want To Work From Home Uk - The Secret of Making Work From Home Careers Attractive [print this page]


I Want To Work From Home Uk - The Secret of Making Work From Home Careers Attractive

I Want To Work From Home Uk

All successful people have one thing in common, their ability to attract good people to work with them. The rise of the work from home trend is spreading in the UK and Canada according to statistics from Quantcast. Quantcast is a service that analyses visits to websites, trends and ranks sites and is seen as the industry standard. It has been known for some time that 10% of people in the USA have tried network marketing the most common form of work from home company. It is evident this trend is now spreading across Europe and Australasia.

Most people start their opportunity as part time careers and soon learn that because time is limited this ability to attract people to you is what will make or break your career. Using standard rates of conversion you will need to eventually 'attract' in the region of 1,000 visitors a day to your opportunity a day.

So to be a successful at working from home you can see it is mostly about building relationships. If you begin by attempting to 'sell' your business opportunity then your fledgling home based business is doomed. You must make people want to come to you as a business associate. This is known as pre-qualifying; instead of people visiting 'just to look' you are looking to attract people with the idea of having a home business in mind. I Want To Work From Home Uk

We are now in the arena of marketing as opposed to selling; too many business owners confuse the two or think they are one and the same. To effectively market yourself, you have to demonstrate to your potential 'buyers' you have what they want. This means creating a brand image for yourself that differentiates you enough so people will want to be with you.

So the question is, 'How do you know what they want?' You have to put the 'right bait on the hook' to get the best people. This is because you are 'fishing for' as opposed to 'chasing down' people. There are different types of bait (communication channels) and you need to know where and when to use them. Basically it is about you putting yourself in your potential market niche's shoes and finding out what they want.

The different ways can do this are by joining social networks, forums, watching Twitter chatter, reading Blogs even watching YouTube videos that criticise a competitor. In other words you are looking for what people are saying is missing in your market niche. One tip is to type name of a competitor and add the word 'scam' into Google. This can bring stories of dissatisfied customers however be careful, people often add 'scam' at the end as a way to get people to go to their site.

Look for genuine themes of dissatisfaction. Now develop a 'story' you can tell in 60 seconds why you are what those people want. This is an excellent way of setting your work from home career on a sound footing. From day one you will be looking for people's needs and generating a 'want' to join your home Internet business businesses. I Want To Work From Home Uk




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