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subject: Build a Business Website [print this page]

Build a Business Website
Build a Business Website

You can build a business website quickly and professionally, even with little or no internet,

HTML or programming experience. Whether your website is for an existing online venture or a

way to promote your local business, having a good website can dramatically increase your

success. Your first step is to choose a website host and website builder. Review several to

find one that meets your level of experience, or will teach you what you don't know about

website building.

Choose your domain name, after careful research of your your main keywords. Using your business

name may be a good idea if you are a local business building name recognition, but using top

keywords is preferred for most online ventures.

Begin building your website, starting with your main page and About page. Then start on your

second tier and third tier pages, creating each around a researched keyword combination

pertaining to your business.

Determine your monetization models for your business website. Will you simply use your site to

drive traffic to your local offline business? Are you selling items through your website, or

will you market affiliate products through links and promotions? Will you make use of Google

adwords or other ad networks to bring in more revenue?

There are two types of Business website that we will consider here:

* A website to support an existing or new off line business. Examples are restaurants,

tradesman e.g. plumber etc

* A online business website. Where the website is it business. Examples are affiliate marketing

sites like review sites.

The process of setting up an offline or online business site is very similar as it utilizes

the same technology, basically a standard website, which is usually WordPress or an HTML/PHP

template.

Ecommerce sites/shops have their own very special requirements and usually utilise special

hosts and software and are therefore considered separately in the ecommerce section.

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