subject: Traditional Enterprises, Yiwu Own "selling Points" To Survive - Yiwu, The Traditional [print this page] All over the province's traditional state enterprises to survive, now quite worrying.
Yiwu is a traditional enterprise gathering area, relying on local business advantages developed large number of manufacturers, products and more for the daily commodity, labor-intensive. Over the past year, they invariably feel the pressure of production and operation. However, recently discovered in Yiwu interviews, when in Jiaokubudie peers Yiwu many traditional companies have thrust, showing rapid growth trend.
Data show that the first 5 months of this year, Yiwu industrial economy and efficiency of steady growth in volume, handicrafts and other manufacturing, textiles, textile clothing and footwear manufacturing industry, chemical fiber manufacturing industry, Educational and Sports Goods, etc. traditional industries remain more than 20% growth.
Jinhua Municipal Committee, Party secretary of Yiwu Rong Wu Wei a prominent local entrepreneurs feel?? These came from the peasants, born out of the small business entrepreneur hawkers had been "changed" and become creative and become good grasp opportunity to become diligent in learning. In these traditional enterprise body, which followed years of "mindset" has disappeared, replaced by the trend and the "new thinking."
Waste of money to U.S. dealer advertising Yiwu Products
? Thanks to companies own products "selling point"
Waste of money to a U.S. distributor Yiwu product advertising.
Just heard the news, Yiwu City, An Dong Yang Electric Co., Ltd. General Manager can not believe how weapons. Until you see the first major U.S. newspaper "USA Today" was published in their production of "Bei Shijie" electric fireplace brand of full-page advertisement simulation only when the "surprise." The U.S. dealers to "Winter Safety" down an 80 million products, large orders, even at the abandoned Proxy Has a century-old brand.
However, as long as the United States a hundred years old, "Dimplex" and "Bei Shijie" put an electric fireplace, you will not be surprised: "Bei Shijie" Electric Fireplace in the "flame" look on as the same as with wood burning, and each fireplace "flame" different, "Dimplex" Twinkle, twinkle, issued by the "standardization of fire", naturally colorful.
With the own "selling points", "Winter Safety" orders keep coming, this year will reach about 1.5 million units. Order to drive the company in May on the production line was modified, and now yield the equivalent of one day last month. Zhejiang Dragon Bag Co., Ltd.
development of a multi-purpose smart anti-theft Anti-hijacking case, from the appearance and no different from ordinary aluminum luggage, prices have to more than 6,000 yuan, 20 times higher than ordinary bags.
This box of "selling points" is a collection of ready-made fingerprint identification systems technology. If you are not pre-set legal owner can not be identified by fingerprints, of course, it does not work; If you want to move the box without permission will be electric shock. This "Pirates of the box does not go", particularly suitable for placing important documents, notes, artifacts and a large amount of cash to meet some high-end users.
Condiment of Zhejiang Zhengwei Food Co., Ltd. not only create a "selling point" and accurate calculation of "selling points" is valid. "Taste is" the technical team Chibian the country, to explore the tastes of consumers around, and then asked the experts to solve technical problems, develop core formula?? Same chili powder, sold to Hunan and Hubei in the emphasis on oral spicy, Jiangsu and Zhejiang area are sold to hot pipes.
"Is taste" of new products, often prepared more than two years, last year's listing of "ribs spirit", this year's listing of "fresh spirit" are brewing success in previous years, this year, product development of clear fire until next year on the market. This is the chairman of Red Star side pondering the "attraction" is valid?? New product "selling point" is to catch the market before competitors catch up.
"We are ready to see if there is no"
? Change Seize opportunity between 2 months ago, the Chinese Zhou Xiaoguang, chairman of Shin Kong Holdings, a U.S. trip, she felt " ."
Lower purchasing power, light jewelry store business ... ... in the United States, the world's largest economy, she saw the picture of the full meaning of cold, but U.S. investors active in the heat left her an eye-opener.
Zhou Xiaoguang was holding just received a "foreign investment proposals"?? International investment behavior, "Shin Kong" offers 10 heavyweight jewelry sales overseas enterprises, equivalent to the original purchase price only two or three percent, she was among the larger three quite interested.
This is an important trip to the United States gains. During that time, Zhou Xiaoguang, and a group of Chinese private entrepreneurs to participate in the Warren Buffett of Berkshire? Hathaway shareholder meeting of more than 30,000, but also when facing the "stock god" for advice. Buffett's teaching is given: in times of crisis when the people is our chance comes, "to see themselves not ready." She also came from Citibank, Merrill Lynch, BlackRock and other Wall Street financial institutions, Chairman of the Board, Chief Executive Officer who conducted the exchange, respectively, did not think, without exception, these financiers promising Chinese enterprises, the Chinese market.
