subject: 12 Things To Look For On A Plumber Philadelphia Website [print this page] 12 Things To Look For On A Plumber Philadelphia Website
With more than 80% of local consumers abandoning traditional advertising mediums such as the yellow pages to search for the products and services they need in their area using the internet, it's important to find a Philadelphia plumber that has a dominant web presence.
Professionalism happens at many levels. Who answers the phone when you call, the way they communicate, how they look when they show up at the door and what type of work vehicles they drive are all indicators of what the company is all about.
The same applies online as it does off. Chances are, a Plumber Philadelphia that has a professional looking website and has put a considerable amount of time and energy into it to brand themselves as leaders, educate you about their services and earn your trust will perform up-to expectations.
There are a number of clues to look for that will reveal a lot about the company in question and whether or not it's worth a phone call to get an estimate or have them come out and access the job.
The logical step when searching for Philadelphia plumbers is visiting the business website and look for the following:
1) Video-This is clearly one of the most effective ways to learn about the business. This may include a tour of the work they have done in the past, a message from the owner, or even a helpful plumbing tip.
2) Testimonials-Just like a review, customer testimonials are a great way to learn about previous customer experiences. This could be written, audio or video.
3) Social Media Icons-Businesses are using sites like Facebook, Twitter and YouTube to build relationships and add value to their customers lives. If they have a social media presence, this gives you a chance to get a pretty good feel for whom you may be dealing with and if they are a good match for your project.
4) Blog-Businesses with blogs care about their potential customers. They generally share useful information and can interact with you via a comment system. You can often sign up to an RSS feed or newsletter and stay informed about company projects or more useful tips.
5) About Us section-Clearly you are going to want to learn all about the business. Their history, philosophy, specialties, etc.
6) Contact information-You want to make sure the contact information is clearly displayed. Do they have a phone number, e-mail address or contact form? This is not something you want to be searching for on their site.
7) Services page-This is where they tell you exactly what they do. Pictures of previous jobs are extremely helpful. As they say, a picture is worth a 1000 words.
8) Affiliations such as BBB (Better Business Bureau)-Always a good sign and demonstrate credibility. The more professional affiliations the better all of which should be clearly displayed on their site.
9) Payment methods-Is the Visa, MasterCard, Amex and Discover Card logos displayed on their site as well? Not only does this offer you a more flexible payment option, this also adds to the businesses credibility as well.
10) Free guide-Are they giving away an e-book or a free report? A good business owner understands the importance of educating potential customers and adds value on the front end even before you become a customer. Always a plus!
11) Overall clean and professional look-The mark of a professional and one who takes his/her business seriously. A clean and professional looking website is generally a reflection of the work they do offline as well.
12) FAQ page-This is a nice touch as many of your questions may be answered up front which makes the interview process less tedious. This also demonstrates the business owner has anticipated the needs of the customer before hand by addressing the questions even before formal communication has begun.
While most websites will only have a handful at best from the list above, the more they have the better.
Bonus tip: If your looking at a Philadelphia plumber that is showing up next to the Google map when you do your search, check the reviews and gain some valuable insight into the company from previous customers.
Do your due diligence and finding a quality Philadelphia plumbing outfit will be a painless process.
