What is one item that most people use on a daily basis? If someone regularly drives to work or school, a key ring is somewhere near the top of the list. Promotional key rings allow you to turn a daily habit grabbing the keys on the way out the door into the opportunity to promote your business.
Key rings come in a wide range of shapes and sizes. The key to success with these items is ensuring that they are durable and attractive, while clearly showcasing your company's message. The most durable, classy-looking key rings used for promotion are engraved metal key rings. The engraved logo or message stays effective, as it does not rub off, and the metal finish looks professional, which ensures the key rings will get used.
For those looking for something a little more affordable, printed plastic promotional key rings work well. These key rings, which are sometimes called "acrylic key tags", are affordable to buy and look quite professional. Businesses get more color choices with plastic key rings, which allows them to easily implement their logos into the key ring design.
One of the most affordable key ring options is the Durasoft key ring. These come in a soft, flexible material that has your brand information imprinted on it. While the image will not last forever, these key rings are so affordable that they work well for mass giveaways where cost is a pressing factor.
Once you have chosen the material for your key rings, you need to decide what they will look like. Make sure your company name or logo is the most prevalent item seen on the promotional key rings. Then, consider adding a slogan to it. You can add contact information to your key rings, but you do not have to. The main goal of these promotional products is growing your brand awareness, and you do not need contact information to do this. Make sure that your final design is attractive to the eye, as this will ensure that people take and use the key rings.
Once you have chosen and designed your promotional key rings, start handing them out to clients, customers, employees and trade show guests. Soon your brand will be floating around the community attached to people's keys, making your company even more visible with your local market.
