subject: Promotional Gifts [print this page] Promotional Gifts Promotional Gifts
Ideas for Corporate Promotional Gifts
Today's business needs to have a resource for affordable, yet high quality corporate promotional gifts. Corporate gifts are used to thank clients and employees. With a timely, tasteful gift, you can encourage those who are the most fundamental to your success as a company to continue doing what they are doing.
Sending a thank-you gift to a client shows them that their business is valued and important to the company. These gifts usually have your logo or name tastefully displayed. They do not look like an advertisement, but they do serve as a subtle reminder of your company to the client. They can also spark conversations between your client and their friends about your company.
Corporate promotional gifts that are appropriate for clients include glasses and mugs, torches, tools, decorative clocks, watches, glassware, wine, electronics, personal products and office gifts. When purchasing gifts to give to your clients, make sure the gift matches the image your company is trying to portray and also accurately reflects the tastes of your client.
Corporate gifts also work well to provide motivation and incentives to your employees. Some companies offer them at anniversary dates, with the gift becoming more elaborate the longer an employee is with the company. For instance, an employee may receive a set of glasses on his first year anniversary, but on his ten-year anniversary receive a fine watch. Gifts also work well for incentive programs, as holiday or birthday presents, or to congratulate an employee who finished training or completed a milestone within the business.
The corporate promotional gifts offered to clients also work well for employees. Some companies choose to focus on those gifts that would accentuate the work place, such as desk clocks, paperweights and decorative pen sets. That said, employees do appreciate a more personal touch, and items that enhance their personal life are a big hit.
Regardless of the type of item chosen, when purchasing corporate promotional gifts for employees, remember to be fair and ethical. Give similar gifts in a similar price range to all employees who reach the same milestone, celebrate the same event, or help the company in the same way. This will serve to improve overall morale, which in turn will make your company run more efficiently and effectively.
