subject: Small household appliance market, expanding into the China International Brand Dell - Juicer, Dell - Network Appliance Industry-hc360 HC [print this page] Small household appliance market, expanding into the China International Brand Dell - Juicer, Dell - Network Appliance Industry-hc360 HC
As China's economic development and people
Life
Raise the level, quality of life of people with higher requirements
Small appliances
Products began to follow
Refrigerator
,
TV
,
Air conditioning
And other large appliances, the pursuit of every household products. In China, a small household appliance market, sales grew very fast, which
Juicer
,
Soymilk
Other dishes
Electrical
Annual growth rate in more than 40%, far higher than had been matured in large appliances. However, in comparison with foreign countries, the developed countries on average each household has nearly 10 kinds of small household electrical appliances, and every family in our large cities, an average of only 8-9 species of small household electrical appliances, daily contact with the people closest
Kitchen
Series of small appliances and small appliances bedroom family owns a mere 20%, as food
Processor
,
Juice
Machine, juice machine, slicing machine, Soymilk and other new types of small electrical home ownership rate is less than 15%. This is only the big cities to use standard Throughout the Chinese market, market capacity is far from saturation. 's Crowded, who is a hero Many companies have seen tremendous market capacity of small appliances, all have been offering a wide range of small household electrical appliances, to forward to a bigger market share. But on
Consumption
Investigation of those terms, although the current consumer product recognition is essential small appliances, but more complicated on the numerous small household electrical appliances have felt more and more confused. "Many companies do not guarantee the quality of small household appliances, the price Void" and feedback from as many as 80% of the consumers mouth. "Quality of well-known brand of small appliances can be reassuring," many consumers have made this assessment. Dell
Mixer Click here to view all news photos The trade, small household appliances huge market space and profit is the fundamental driving force of the market, various forms of small enterprises began clashing domestic appliances small home appliances market, this "big cake." But many small household electrical appliance enterprises such a big market even in the face difficult long-term survival, because many companies have no brand awareness, by entry credibility is very low, difficult to obtain natural products consumers, the brand is in a competition in a market they have achieved greater and greater competitive advantage. Because the brand represents a sense of reliability and quality. Therefore, small appliances brand, every small household electrical appliance enterprises key to success. Del Electric, "the King" back Small household electrical appliance enterprises in China after the development of superseding the old situation, the best-selling Delphi International Group International for many years beginning in 2008, strong domestic market presence, with its accumulation of years in the international strength of the domestic launch a full attack.
