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subject: Stand out from the crowd in Irregular Choice [print this page]


Stand out from the crowd in Irregular Choice

The first time I heard the term Irregular Choice' I thought it was a figure of speech and not in fact the brand name of some of the most distinctive shoes and boots I'd ever seen.

Irregular Choice has been around for almost ten years now and was first started back in 1999 by designer and entrepreneur Dan Sullivan who made it his mission to bring something fresh and original to footwear. His aim to constantly challenge the norm and to push boundaries has certainly been realised in his shoes because they're crazy, amazing, exciting and colourful and they will add Pizzazz' to any outfit you care to wear without a doubt.

Dan Sullivan wrote "Recapture your freedom which eloped with your youth" this idea runs through all his shoes, boots, clothing line and accessories (he produces over 500 pieces per season) and the Irregular Choice name is already well known in America and London, there are stores open in New York and Carnaby Street which are doing extremely well.

When you look at the range of Irregular Choice shoes you get a feeling of happiness as the shoes themselves are refreshingly unique and carry a fun vibe which a lot of high-street shoes just don't have. There are court shoes with attachable material cuffs in a range of different colours and textures to be worn according to mood and wardrobe that's a great idea. There are snakeskin effect shoes and boots with interesting hues that catch the light and reveal a quirky heel shape or pattern on the underside of the shoes that shows an attention to detail and a sense of adventure.

Irregular Choice have party time' written all over them (not literally though!), the colours and styles and interesting little quirks such as rosettes and patterns and textures on the shoes and boots make them stand out from other footwear in a good way and other brands of shoes pale into insignificance when worn next to an Irregular Choice shoe.

So if you fancy feeling very special then get yourself a pair of Irregular Choice and you'll be walking tall wherever you go in them. They're guaranteed to brighten any outfit and you'll be so glad you wore them because you'll stand out from the crowd and feel great for it. Even the names of the shoes are fun and exciting, such as the Patty Union Jack, and the Flick Flacks and Poetic Licence Carousel and even Dinner Out! Everything about this brand is fabulous and once you start wearing them, you won't want to wear any other brand of shoes ever again!




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