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subject: Country's first tourism and leisure card "from the Travel Card" issued in Guangdong - travel, since travel cards - sports an [print this page]


Country's first tourism and leisure card "from the Travel Card" issued in Guangdong - travel, since travel cards - sports an

National First Zhang Huimin Travel Leisure Card "from the Travel Card," March 2 official release in Guangdong. This aims to promote national tourism plan, the implementation of paid annual leave, employee incentives, benefits of tourism travel card, is a function of preferences and consumption in one PWM card: cardholders that ID card the first batch of 1000 in Guangdong Province scenic spots, hotels, restaurants, entertainment businesses such as tourism-related spending can enjoy discount up to 5, apply the highest discount of 15% Offered Guangzhi Lv.

Organized by the Guangdong Provincial Tourism Bureau, Guangdong Province, 21 prefecture-level City Tourism Bureau and co-hosted the press conference Guangzhi Lv 2 in Guangzhou. Experts believe that the current economic environment, how will the potential demand into effective consumer reality is that boost the economy a top priority. Guangdong "Since travel cards," the launch of the implementation of national tourism and leisure scheme is a useful exploration, but also boost consumer market provides a new idea.

It is understood that, as a national debut Huimin leisure travel card, "Since You Card" is different from other shopping cards and consumer cards, which have strong consumer features and a very significant industry characteristics. "Since You Card" has been the introduction of the 21 province-level support of the Tourism Bureau, Tourism Bureau in the selection of parts and recommendation, 1000 Cooperation Businesses to participate in the card issuance program. The first covers business cooperation Aviation Companies, scenic spots, hotels, Dining , Entertainment center and other tourist industry chain and downstream companies involved in "national tourism and leisure programs," the number of consumer sectors, participation of many businesses, covering a wide range. Can be said that the launch of the card and realized the "thousands of smart card business," the convenience Huimin goals. The minimum face value of the card 200, can be recycled many times to use, currently based in Guangzhou, Guang Zhilv major outlets for sale.

Guangzhi Lv Chairman Cheng Hung said that in order to Car Heyuan, a two-day visit to the consumer, for example, visit Wanlu Lake, Black Hill Scenic Area, wild groove, SO Wai and other attractions, stay at five-star hotels listed by the original price, requiring a total of 1043 yuan, if you use "self-travel cards ", can enjoy the benefits of 4.5 fold, will save 469 yuan.

Reporters at a news conference learned that the card will be a phased step by step exploration and development related functions. Phase I: March 20, the cardholder application Offered Guangzhi Lv, credit card spending can enjoy up to 15% discount; in the specified business card and cash consumption, and enjoy the lowest Wuzhe consumer benefits. Phase II: March 20 after using the Consortium's technical support, and gradually open than Guang Zhilv business other than signing the credit card spending and achieve on-line payment, telephone payment, credit card spending, and enjoy spending concessions. The third stage: top-open. Fourth stage: opening consumer integral member services.

First "self-travel pass card" issued targeted staff enterprises in Guangdong Province, is tailored for all-round, multi-function card. The card for travel services in enterprises, workers paid vacation, incentive travel, tourism and other aspects of welfare. In addition to the collective Gouka unit, the unit can also be relying on unit employees a letter of introduction to his own name Gouka, in peacetime or annual leave to use when traveling abroad.

Guangzhi Lv President Chen Baiyu that the current, boost consumer market have new ideas: First, do everything possible to become a potential consumer demand, consumer reality. "Since You Card" is a good practice. Second is "quality + discount" approach, would certainly have been favorable for the market. Practice " Golden Week "System, and many scenic spots used to be achieved with the fare increase profit, higher fares result of blocking the footsteps of many consumers. Laws of the market shows that" quality service, preferential price "is the right way to stimulate consumption. The everywhere to promote Tourism Bureau under the 1000 Joint none other is a good start. Third, establish a "good consumer environment is productivity" concept. Now the numerous tourism market discount, rebate promotions, so that consumers like smoke and mirrors, management increased management, and enterprises to develop integrity management, build trust and consumer environment is an important issue for consumers.




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