subject: 5 Things You Should Know About Social Media Marketing For Small Business [print this page] 5 Things You Should Know About Social Media Marketing For Small Business
As of 2010, Facebook had 350 million users. What is even more mindboggling is that more than 175 million of these users log into the site every day. This highlights the significance of social media marketing for small business. Social media not only provides a platform to connect to your audience, but also facilitates a two-way communication channel. How to Use Social Media Marketing for Small Business Social media marketing for small businesses can help you to target your niche market. Here are some ways in which you can do this:
1.Forums: Forums are a great method to involve in online discussions. You can get to know about the opinions, likings and preferences of the people which are of great advantage to your business strategies.
2.Keyword research: When it comes to social media marketing for small business, it is very important to put relevant keywords in your online posts to get more traffic. For example, if you have set up your profile page with some keywords on Facebook or Twitter, people searching for those keywords will be driven by search engines to your profiles. Back links on these profiles will bring further traffic to your website. 3.Blogs: Create a blog and writing informative posts about the domain of your business. This is also a good platform to announce upcoming events and product launches. 4.Entertainment: Most people tend to join social networking sites for the sake of fun. These websites give them an opportunity to socialize as well as get out of the boredom of their routine life. Add some virtual games, exciting videos and contests to drive more traffic to your profile page. As the people will find it interesting, they will share it with more of their friends. 5.Social Bookmarking: Use social bookmarking sites such as Digg, StumbleUpon and Propeller to mark link to your articles, blogs and videos. You can also upload your product launch videos on YouTube and MySpace. This will invariably improve your content ranking on search engines.
