subject: 6 Easy Steps for How To Get Started In Affiliate Marketing [print this page] 6 Easy Steps for How To Get Started In Affiliate Marketing
Affiliate marketing is probably the simplest business model you can choose to build a business. Of course the devil is in the details, as they say, but the overall model can really be broken down into six steps.
Before we get to the steps, I want you to ask yourself a question. What do you hope to accomplish with affiliate marketing? This is an easier question to answer than it might seem. There are really only two basic choices here.
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The first is what I call the "quick buck" choice. In other words, you want to make a few dollars quickly, and you are not interested in building a business. If this is you, all you need to do is learn how to write exceptionally good ads, and then use them to promote your affiliate product. Many people will say I am wrong, but there is nothing wrong with doing this, as long as you are honestly not trying to build a long term business this way.
On the other hand, if you are looking to build a business with income potential for the long term, then you will have a longer road ahead of you. It will take you longer before you see any profit from your efforts, but it will be worth it when you are able to take a day off, or even a week off, and still have sales in your absence.
These steps should be followed in order. If you try to go out of sequence, you will not get the results you are after.
Pick a Market
Why pick a market and not pick a product? Because you will eventually want to add additional products into your pipeline. You should pick a market that interests you, and maybe something you already know something about. Don't forget that you are building for the long term.
Pick a Product
Once you have your market chosen, you should pick just one product to begin with. It will be very tempting to try to add all kinds of related products at first, but don't. Having just one product will help you focus on the important tasks. You will want to pick a product that converts well. What this means is that the product sells to a high percentage of visitors. This will help keep your cost per visitor down and increase your profits.
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. Build a follow-up series
Also called an autoresponder series, you should build one based on the topic and the contents of the product you are promoting. If it is a physical product you are promoting, you will have to create or locate content that is directly related to the product. As an example, if you are selling golf clubs, you could create a series about how to buy golf clubs that fit, or the benefits of custom clubs, or even something about the club preferences of famous professional golfers. Be as creative as you can, and do not stray off topic. It has been said that most sales are not made in the initial contact, they are made on the seventh. If you are not following up with your prospects, the bottom line is you are losing sales.
